))
Strategies for Event-Driven Revenue Growth (w/ Director of GTM Ops at Gong, Shantanu Shekhar)
بایگانی مجموعه ها ("فیدهای غیر فعال" status)
When?
This feed was archived on May 20, 2025 14:11 (
Why? فیدهای غیر فعال status. سرورهای ما، برای یک دوره پایدار، قادر به بازیابی یک فید پادکست معتبر نبوده اند.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 400951580 series 3511139
محتوای ارائه شده توسط Romeo Mann. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Romeo Mann یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
In this episode Romeo sits down with Shantanu Shekhar, Senior Director of GTM operations at Gong.io, to explore creative go-to-market strategies, from exclusive events to community building.
Additionally, our guest sheds light on Gong's AI strategy, highlighting the importance of understanding data volume, relevance, and compliance. Drawing from Gong's experience, he illustrates how conversational intelligence helps revolutionize sales processes and Account-based marketing.
During the conversation, Shantanu also shares practical tips for engaging with target personas in a crowded market, especially in enterprise deals.
HIGHLIGHTS:
00:00 From engineering studies to RevOps
08:24 Conversational intelligence in GTM
11:19 Gong's conversational intelligence tool
15:10 Using accounts' insights in ABM
19:08 Targeted events for building thought leadership
30:37 Challenges in enterprise deals and how to overcome them
35:09 Content and playbooks for enterprise deals
38:07 RevOps resources
Connect with Shantanu:
Connect with Romeo:
***
This episode is brought to you by MAN Digital - RevOps and ABM & Demand agency helping B2B companies with long sales cycles build revenue engines.
How? Our senior guys dive into your strategies and CRM, identify growth levers, and launch integrated campaigns to grow a pipeline that converts into revenue.
36 قسمت
اشتراک گذاری
