با برنامه Player FM !
DOMINIQUE HANSSENS: THE SCIENCE OF MARKETING
Manage episode 311566602 series 3143794
The most brilliant business in the world will fail...if nobody hears about it. As we search for the best investments, we must search not only for great products, services, and leaders, but also for superb marketing as well. In this episode, Gregg's guest is one of the world's foremost experts on the subject of marketing. Prof. Dominique Hanssens of UCLA shares his thoughts, expertise, and insights - including shining a light on a few aspects of modern business you may not even THINK of as marketing...but are, in fact, fundamental pieces of the marketing puzzle.
28 قسمت
Manage episode 311566602 series 3143794
The most brilliant business in the world will fail...if nobody hears about it. As we search for the best investments, we must search not only for great products, services, and leaders, but also for superb marketing as well. In this episode, Gregg's guest is one of the world's foremost experts on the subject of marketing. Prof. Dominique Hanssens of UCLA shares his thoughts, expertise, and insights - including shining a light on a few aspects of modern business you may not even THINK of as marketing...but are, in fact, fundamental pieces of the marketing puzzle.
28 قسمت
همه قسمت ها
×به Player FM خوش آمدید!
Player FM در سراسر وب را برای یافتن پادکست های با کیفیت اسکن می کند تا همین الان لذت ببرید. این بهترین برنامه ی پادکست است که در اندروید، آیفون و وب کار می کند. ثبت نام کنید تا اشتراک های شما در بین دستگاه های مختلف همگام سازی شود.