283: Low Places, High Stakes: Garth Brooks’ PR Crisis Amid Assault Allegations

The PR Breakdown with Molly McPherson

In this episode of The PR Breakdown, digging into the PR crisis surrounding country music legend Garth Brooks. Two days before sexual assault allegations against him surfaced, Brooks posted a seemingly wholesome photo with his wife, Trisha Yearwood. Coincidence?
Maybe not.

Exploring how the couple is strategically handling the allegations in public, breaking down their moves and drawing parallels to familiar PR playbook tactics used by other high-profile figures. With serious accusations brought forward by a former makeup artist, Brooks' legal and PR teams are in full defense mode. The episode sheds light on the strategies of denial, diversion, and discreditation often used in such cases, questioning whether these methods will hold up in today’s environment of increased accountability.

Mentioned in the Episode:

• Garth Brooks Instagram: Habitat for Humanity post
• Garth Brooks Instagram: Las Vegas Concert
• Trisha Yearwood's real estate listing.
• Episode 282: Scandal Season: Why September Sparks Media, Celebrity, and Political Firestorms.

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1. Introduction (00:00:00)

2. What does Jimmy Carter have to do with it? (00:00:40)

3. The Allegations (00:01:57)

4. Garth Brook's views on inclusivity. (00:02:48)

5. More on the allegations. (00:04:00)

6. The timing behind the Garth Brooks response. (00:05:02)

7. Brooks & Yearwood: The super couple (00:05:17)

8. Garth Brooks knew the allegations were coming. (00:07:00)

9. Details of the allegations from "Jane Row." (00:08:00)

10. Garth Brooks' Instagram posts. (00:09:00)

11. Garth Brooks official statement. (00:09:28)

12. Brooks claims extortion. (00:10:35)

13. Denial response formula (00:12:49)

14. Will the media statement work? (00:15:36)

15. Wrap up. (00:16:08)