Brands Have No Idea How to Work With YouTubers

The PetaPixel Podcast

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This week, Chris Niccolls, Jordan Drake, and Jaron Schneider discuss the difficulty brands have with working with media personalities that live outside of the "traditional" publication sphere. We also missed a lot of news over the last two weeks so we recap the biggest stories of August, including Sony launching new HandyCam camcorders for the first time in many years, new info on the Canon EOS R5 Mark II's dynamic range, and the revelation that almost half of Tamron's business comes from making lenses that aren't branded Tamron.
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In This Episode

• 00:00 - Intro
• 08:31 - The Canon EOS R5 II’s Dynamic Range Performance Is Complicated
• 13:58 - Sony announced new handycams
• 18:50 - Benj Haisch tracks down $25K worth of stolen gear
• 26:03 - Frame.io now supports camera to cloud directly into Lightroom
• 29:16 - Canon believes the R3 and the R1 appeal to different photographers
• 31:58 - 46% of Tamron's sales come from making other camera company's lenses
• 35:16 - Pre-orders for the Mint $799 Rollei 35AF film camera start on September 10
• 37:50 - Brands have no idea how to work with YouTubers (Team Pixel drama and follow up
• 52:50 - The HDR situation
• 55:49 - Adobe has some work to do...
• 1:05:01 - Tech Support
• 1:30:02 - The Feel Good Story of the Week