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#113 "Exploring the Dynamic World of Mobile Gaming Marketing with Yaron Bartal"
Manage episode 448489495 series 3033094
محتوای ارائه شده توسط Andrew Gottlieb and CEO/Founder of No Typical Moments. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Andrew Gottlieb and CEO/Founder of No Typical Moments یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
"We must never let predefined assumptions drive us forward; challenge is the key to our continuous growth." - Yaron Bartal
Yaron Bartal’s passion for marketing sparked 15 years ago when he was researching a McDonald's case study. In 2010, he joined Matomy, and four years later, he co-founded his own company with two close friends. After that, he became part of Apester, where he led the entire business and media operations. Most recently, Yaron joined SciPlay, a major player in social gaming, as VP of Growth, overseeing their global marketing efforts, including organic and paid user acquisition, marketing technology, creative, and innovation strategies. In this interview we chat about innovative marketing strategies, growth strategies, and the impact of being in Tel Aviv’s tech hub.
Website: https://www.sciplay.com/
LinkedIn: https://www.linkedin.com/in/yaron-bartal-49291926/?originalSubdomain=il
YouTube: https://www.youtube.com/@sciplay8892
Instagram: https://www.instagram.com/sciplay_games/
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