Ep. 33. Soft Power series: self love versus self respect

The New Business Paradigm with Elaira

In this episode, I delved into a deeper explanation of soft power and addressed common misconceptions about it. I explored two components of soft power and the crucial difference between them: self-love and self-respect.

Soft Power, to me, is a form of gentle but powerful self-leadership capacity that I focus on deeply in my work. I think it's highly underestimated and/or misunderstood capacity. But when you really learn to powerfully lead yourself, your success becomes a by-product of it. And it ripples throughout all areas of your life because you are the most important person in your life, you are the center of it all. If you can’t lead, love and respect yourself, it will be very hard to have your desired life and successful, thriving business. In this episode, I am provoking and inviting you to really take responsibility and embrace that.
I offer a year-long, premium-quality mastermind immersion centered solely on this capacity. It helps you lead yourself, your life, and your movement boldly yet gently—the soft power way!

This high-end, exclusive program is designed to help you explore your depths and rise to your greater potential. A new group will start in March 2025, and enrollment will open soon. To learn more and join the waiting list, visit:

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