))
Instagram evolves (?), Google turns off reviews for women’s clinics , Google Commerce SERP Trends
Manage episode 347371559 series 3417414
محتوای ارائه شده توسط Greg Sterling, Mike Blumenthal & David Mihm, Greg Sterling, Mike Blumenthal, and David Mihm. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Greg Sterling, Mike Blumenthal & David Mihm, Greg Sterling, Mike Blumenthal, and David Mihm یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Instagram evolves (?) to target Gen Z but leaves others behind
Instagram and Facebook are attempting to cater to the consumption patterns of Gen Z but in doing so are alienating their traditional users. Might these apps be better served by bifurcating their products and developing more focused apps.
Google prevents reviews on listings that offer reproductive services
Google has stopped allowing reviews on Planned Parenthood as well as a limited number of businesses offering abortion & reproductive services. While the Planned Parenthood stoppage was probably a manual action, shutting of every business in the categories noted appears to be algorithmically implemented. Why?
Google Commerce SERP Trends
Four major trends in commerce serps on the desktop: increasingly visual, there are a greater variety of serp features to cope with ambiguity, there an increasing number of Local Packs and Ads dominate the space. Local Packs show for 77% of Google commerce query SERP results.
The Near Memo is a weekly conversation about Search, Social, and Commerce: What happened, why it matters, and the implications for local businesses and national brands.
Near Memo Ep 75
Subscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/
229 قسمت
اشتراک گذاری
