))
Developing a Strategic Gameplan for Your B2B Marketing Efforts with John Lenker
Fetch error
Hmmm there seems to be a problem fetching this series right now.
Last successful fetch was on March 26, 2024 06:13 (
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 408136936 series 3331318
محتوای ارائه شده توسط LeadG2. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط LeadG2 یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
In this episode, we’re discussing the importance of hashing out a strategic gameplan for your B2B marketing efforts.
We ask questions like: What are the key elements that should be included in a strategic marketing gameplan? What is a market opportunity analysis and why is it so important? And how do you strike the right balance between personalized communication and scalable approaches when it comes to B2B spaces?
Joining Dani to answer those questions and more is John Lenker, Founder/CVO at Lenker.
John shares a ton of great insights, like:
- How there must be a truly compelling reason for people to put their guard down and buy into the solutions you are trying to sell.
- Why follow-through and the overall customer experience is often as big a part of the sale as what it is you’re actually selling.
- And, finally, why it’s important to recognize and understand what you can truly bring to the table in a business relationship.
44 قسمت
اشتراک گذاری
