Trust in a Deepfake World: Balancing Security and Customer Experience

The Identity Trust Pulse

As generative AI becomes more sophisticated, so do the challenges organizations face in protecting identities and maintaining consumer trust. We’ll discuss how technologies like behavioral biometrics are combating these threats, how businesses are balancing security with customer experience and what the future holds for fraud prevention as generative AI continues to evolve.
Join our LexisNexis® Risk Solutions experts David Dayton, Director of Solutions Consulting and George Freeman, Senior Solutions Consultant to unpack the latest trends and strategies for combating deepfakes while ensuring a seamless customer experience.
If you would like to learn more download our Global State of Fraud and Identity Report.
DISCLAIMER: The information provided in this podcast is for informational purposes only and is not intended to and shall not be used as legal advice. The views and opinions expressed in this episode are solely those of the speaker/s and do not necessarily reflect the views or positions of LexisNexis Risk Solutions. LexisNexis Risk Solutions does not warrant that the information provided in this podcast is accurate or error-free.