Working with Apple at the NBA All Star Weekend: My 3 Takeaways

The Elevate Media Podcast

Ever wondered how a small business could team up with a titan like Apple and not only survive but thrive? That's exactly the story I, Chris Anderson, unpack to reveal the explosive growth that collaboration, even with potential competitors, can bring to entrepreneurs. On this episode of the Elevate Media Podcast, we take you behind the scenes of our electrifying experience at the 2024 NBA All-Star Weekend, working with Apple's live production team. It's a tale of embracing the big leagues, breaking out of comfort zones, and the untapped potential that lies in partnerships for businesses of all sizes.
This journey wasn't just about rubbing shoulders with industry giants; it was a masterclass in leveling up through discomfort and the unexpected lessons that come with high-profile projects. Learn how we navigated the ins and outs of live TV production, transforming initial hesitance into a game-changing endeavor. You'll hear firsthand the strategies we employed to turn challenges into opportunities for growth, and how these experiences can fuel your own entrepreneurial ascent. No guests needed in this one, just pure, unfiltered insights from our very own venture into the world of big event collaboration.

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