S5E7 'Sustainability is a Mechanism for Growth, not a Tick-Box!', with Helen Neal 🚀

The EcoSend Podcast

With years of experience driving Strategy for Nissan and Virgin Atlantic, as well as a background in Politics, Helen Neal is a force to be reckoned with.

And since founding HN Communications, a certified B-Corp in 2017, Helen has been at the frontlines of helping businesses integrate Sustainability into their ethos and strategy.

Moving beyond seeing Sustainability as a tick-box exercise on a spreadsheet, Helen champions Sustainability as a key mechanism for growth. And an asset which all companies, small or large, for profit or NGO, can leverage to move forward through an uncertain future.

We were grateful to have Helen join us for episode 7 of our fifth season, as she sat down with James to discuss:

✈️ Virgin Atlantics first Biofuels flight
📊 How small businesses can pitch to win big clients
🇺🇸 Working at Climate Week in New York
💪 The rise of 'Holistic Capitalism', driven by Consumer Demand
☺️Moving from competition to collaboration
... and much more! ✨

Strategy insights from a business thought-leader like Helen are invaluable, and we were delighted Helen was so open in sharing her stories and suggestions.

We hope you'll enjoy the episode and it's lessons as much as we did 💚

About Helen Neal:
Helen founded her sustainability communications company, HN Communications, with a clear vision in mind – to bring businesses and organisations together through the genuine belief that they can enact positive change in the world by enhancing their activities and communications around sustainability. Helen heads up HN Communications which has a global reach, working with some of the world's most well-known brands leading the way on the road to net zero including Bosch, Asahi and The Climate Group.

Further Resources from the episode:
HN Communications: https://www.hncomms.co.uk/
Helen on LinkedIn: https://www.linkedin.com/in/helen-neal-02261129/
Corporate Sustainability Reporting: https://finance.ec.europa.eu/capital-markets-union-and-financial-markets/company-reporting-and-auditing/company-reporting/corporate-sustainability-reporting_en

Music credit: bensound.com

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