S03E13 Immersive Advertising — The Digital Loop

The Digital Loop

The Digital Loop S03E13 ? Hosted by Paul Papadimitriou & Ivan Hernandez Immersive Advertising What’s beyond engagement when it keeps failing in the war of attention? Immersion, an appeal for a deeper sense of storytelling. Paul and Ivan debate about the possibilities and the dangers of such a paradigm. More: http://www.thedigitalloop.co/s03/e13-immersive-advertising