052: Why LinkedIn Is the Secret Growth Tool You’ve Been Ignoring (and How to Finally Use It)

The Business of Good

You’ve probably been told that Instagram is where you have to be, or that TikTok is the only way to grow fast.

But what if the real secret to visibility, authority, and opportunities is sitting right under your nose… on LinkedIn?

I used to think LinkedIn was just for résumés and recruiters—but today, it’s one of the most powerful places to grow your business and get noticed as a thought leader.

And the best part? Only 1% of users are creating content there, which means the lane is wide open for you.

In this episode, I’m sharing the exact strategies to help you finally put LinkedIn to work for your business...

• Why LinkedIn rewards conversations, not quick-scroll content.
• The simple tweaks to your profile that turn connections into clients.
• The “3 Cs” strategy that keeps the algorithm working in your favour.
• Real client stories that show just how quickly visibility can shift.

If you’ve been ignoring LinkedIn or treating it like another Instagram, this episode will change the way you see the platform—and your potential on it.

👉 And if you’re ready to take it further, learn more about joining Legacy at janditchfield.co/legacy

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