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How this Founder Started and Grew Two Multi-Million Dollar SaaS Startups in Parallel
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In this episode of The Bootstrapped SaaS Operator, Michael Kamleitner shares his journey from founding a software agency to spinning out two successful products, Swat.io (surpassing $5M ARR) and Walls.io (surpassing $2M ARR). He shares insights into the challenges and decisions that shaped his entrepreneurial path, including the transition from agency work to building scalable products.
Tune in to learn more about:
~ The organic development of product ideas based on customer feedback and needs
~ The complexities of running two companies in parallel and the eventual separation into distinct entities
~ The role of outbound sales in their growth strategy and key learnings from implementing outbound campaigns
Timestamps:
- (00:00) - Intro
- (00:28) - Origin Stories and Company Spin-off
- (01:49) - Formation of Die Socialisten
- (03:28) - Size of Die Socialisten
- (04:40) - Running Two Companies in Parallel
- (06:16) - Sequential vs. Parallel Approach
- (08:16) - Leadership Team for Swat.io
- (09:25) - Revenue and Growth of Swat.io
- (13:12) - Size and Future Growth Plans for Walls.io
- (14:09) - Problem Walls.io Solve for its Users
- (15:09) - What does a Typical Client for Walls.io look like
- (16:50) - Team Structure and Roles in Walls.io
- (20:17) - Revenue Split Between PLG and Enterprise Sales
- (22:05) - Biggest Learnings about Outbound
- (27:01) - Plans for Scaling Walls.io to Match the Other Product
- (28:51) - Outro
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Follow Michael Kamleitner
On LinkedIn: https://www.linkedin.com/in/michaelkamleitner
On Twitter: https://twitter.com/_subnet
Mentioned In The Episode
Walls.io - A social media aggregator for businesses
Swat.io - A social media management tool for professionals
ReactSquad.io - React.js Agency for Startups
EarlyNode
On LinkedIn: https://www.linkedin.com/company/earlynode
On Twitter: https://twitter.com/EarlyNode
On Instagram: https://www.instagram.com/earlynode_crew/
On Facebook: https://web.facebook.com/earlynode
On YouTube: https://www.youtube.com/@earlynode
On TikTok: https://www.tiktok.com/@earlynode
Nikolas Chapoupis
On Twitter: https://twitter.com/nikolas_chap
On LinkedIn: https://de.linkedin.com/in/nikolas-chapoupis
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