Maggie Henriquez: CEO of Krug on Amplifying Attitude

The Alexi Cashen Podcast

Maggie Henriquez is President and CEO of the illustrious champagne house, Krug. The House of Krug is at the very top of the Champagne industry. It is the house that has created Prestige Champagnes since 1843.

Before becoming the President and CEO of Krug, Maggie was the President of the Association of Manufacturers in Venezuela, Mexico, and actively participated in the transformation of the Argentinean wine industry.

For 28 years out of her 40 years in the industry, Maggie has led many multinational or global companies. She is renowned for developing and implementing strategies to manage companies in difficult contexts and circumstances and have executed these in her capacity as CEO and/or President of different companies in Venezuela, Mexico, Argentina, and now, France.

In this episode…

The global pandemic has brought the wine industry face to face with its many weaknesses. But it did bright about something else: It has helped the industry discover its strengths in ways never thought possible. According to Maggie Henriquez, the thing that made the biggest difference for those who have become stronger from this crisis has been their right attitude. She says that having the right attitude towards the wine production process from plots to glasses is a crucial ingredient in the face of change. It is ensuring that what you do in whatever capacity in the production process is aligned with ‘why’ the company exists.

On this episode of the Alexi Cashen Podcast, Alexi Cashen talks with Maggie Henriquez, President, and CEO at Krug, about her illustrious career and what led her to the wine industry. Maggie freely shares the wealth of experience and knowledge that she gained throughout her career, the important lessons she learned along the way, and the secret to her success at Krug. Stay tuned.