#507: Gen AI and the Future of Publishing with Marc Sirkin, Third Door Media

The Agile Brand™ with Greg Kihlström

Is the future of research and content creation a chatbot? With all of the commotion that ChatGPT has created, several industries, including the marketing industry, are evolving to utilize some of the things that make generative AI technologies so interesting and captivating, to make them useful for research and creation of meaningful content.

Today we’re going to talk about what a vertically-trained chatbot that has been fed 25,000+ industry-focused articles can do, and the potential for the future.

To help me discuss this topic, I’d like to welcome Marc Sirkin, EVP Product and Technology, Third Door Media, who you might also know as the publisher of MarTech —which I write for frequently—as well as, Search Engine Land, and SMX.

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