The real reason I love mailing lists

Sunday Dispatches with Paul Jarvis

So although I love that my list drives my revenue and the money side of my business, the real reason I love my list is because it lets me work in the way I want to. And that’s the real reason I work for myself: so I can have a business I’m happy with because it’s run in the quirky, introverted way I like to live my life. And even when life’s shitty, which it sometimes is, my list can take care of things for me. Sponsored by Freshbooks: freshbooks.com/sunday