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This story was originally published on HackerNoon at: https://hackernoon.com/attention-b2b-saas-founders-start-tracking-these-metrics-from-day-one.
Explanation in simple terms: how to measure five key metrics for B2B SaaS startups — CAC, CLV, MRR, CCR, and NPS — and how to use the insights
Check more stories related to startups at: https://hackernoon.com/c/startups. You can also check exclusive content about #saas-startups, #b2b-saas, #startup-metrics-guide, #startup-lessons, #advice-for-startup-founders, #how-to-allocate-your-budget, #key-metrics-for-startups, #finance-advice-for-startups, and more.
This story was written by: @maximkubitsky. Learn more about this writer by checking @maximkubitsky's about page, and for more stories, please visit hackernoon.com.
For B2B SaaS startups, these metrics are crucial from day one: CAC (Customer Acquisition Cost): Measures how much it costs to acquire a customer, crucial for budget allocation and identifying effective marketing channels. CLV (Customer Lifetime Value): Gauges the total value a customer brings over their engagement, emphasizing the importance of retaining loyal customers. MRR (Monthly Recurring Revenue): Reflects predictable income from subscription-based customers, influencing investor interest and showcasing financial stability. CCR (Customer Churn Rate): Indicates the percentage of customers discontinuing services, highlighting the need for robust retention strategies. NPS (Net Promoter Score): Measures customer satisfaction and loyalty, offering insights for product improvement and enhancing customer experience.
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This story was originally published on HackerNoon at: https://hackernoon.com/attention-b2b-saas-founders-start-tracking-these-metrics-from-day-one.
Explanation in simple terms: how to measure five key metrics for B2B SaaS startups — CAC, CLV, MRR, CCR, and NPS — and how to use the insights
Check more stories related to startups at: https://hackernoon.com/c/startups. You can also check exclusive content about #saas-startups, #b2b-saas, #startup-metrics-guide, #startup-lessons, #advice-for-startup-founders, #how-to-allocate-your-budget, #key-metrics-for-startups, #finance-advice-for-startups, and more.
This story was written by: @maximkubitsky. Learn more about this writer by checking @maximkubitsky's about page, and for more stories, please visit hackernoon.com.
For B2B SaaS startups, these metrics are crucial from day one: CAC (Customer Acquisition Cost): Measures how much it costs to acquire a customer, crucial for budget allocation and identifying effective marketing channels. CLV (Customer Lifetime Value): Gauges the total value a customer brings over their engagement, emphasizing the importance of retaining loyal customers. MRR (Monthly Recurring Revenue): Reflects predictable income from subscription-based customers, influencing investor interest and showcasing financial stability. CCR (Customer Churn Rate): Indicates the percentage of customers discontinuing services, highlighting the need for robust retention strategies. NPS (Net Promoter Score): Measures customer satisfaction and loyalty, offering insights for product improvement and enhancing customer experience.
88 قسمت
Player FM در سراسر وب را برای یافتن پادکست های با کیفیت اسکن می کند تا همین الان لذت ببرید. این بهترین برنامه ی پادکست است که در اندروید، آیفون و وب کار می کند. ثبت نام کنید تا اشتراک های شما در بین دستگاه های مختلف همگام سازی شود.