E231 | Voices from the Messy Middle: How Teams Drive Stability When Scaling

Simplify to Scale Show

Player FM - Internet Radio Done Right

اضافه شده در four سال پیش

محتوای ارائه شده توسط Crista Grasso. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Crista Grasso یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal

Before The Chorus

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LIVE: Before the Chorus & Open Folk Present: In These Lines feat. Gaby Moreno, Lily Kershaw & James Spaite 33:58

11 روز پیش33:58

پخش در آینده

لیست ها

پسندیدن

دوست داشته شد

33:58

On June 25th 2025, in collaboration with Open Folk, we presented our first ever live interview event in Los Angeles. As Open Folk put it: "In These Lines is a live event where three artists each bring one song — not just to perform, but to explore. They sit down with Sofia Loporcaro, host of Before The Chorus, to talk about where the song came from, what it meant to write it, and what it still holds. Then they play it. Just the song, and the truth behind it." Find Open Folk on Instagram: @openfolkla Find Gaby on Spotify: https://open.spotify.com/artist/0K9pSmFx0kWESA9jqx8aCW?si=Wz4RUP88Qlm_RKs7QTLvWQ On Apple Music: https://music.apple.com/us/artist/gaby-moreno/472697737 Instagram: https://www.instagram.com/gaby_moreno/ Find Lily on Spotify: https://open.spotify.com/artist/0p0ksmwMDQlAM24TWKu4Ua?si=Bmdg-uIUTHu-zRUc_dqL3g On Apple Music: https://music.apple.com/us/artist/lily-kershaw/526884610 Instagram: https://www.instagram.com/lilykershaw/ Find James on Spotify: https://open.spotify.com/artist/3u50TPoLvMBXNT1KrLa3iT?si=OoLoq7ZTRZyUiytQcz0FsQ On Apple Music: https://music.apple.com/us/artist/james-spaite/905076868 Instagram: https://www.instagram.com/jamesspaite/ Subscribe: ⁠⁠⁠⁠⁠⁠⁠https://beforethechorus.bio.to/listen⁠⁠⁠⁠⁠⁠⁠ Sign up for our newsletter: ⁠⁠⁠⁠⁠⁠⁠https://www.beforethechorus.com/⁠⁠⁠⁠⁠⁠⁠ Follow on Instagram: ⁠⁠⁠⁠⁠⁠⁠@beforethechoruspodcast⁠⁠⁠⁠⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠⁠@soundslikesofia⁠⁠⁠⁠⁠⁠⁠ About the podcast: Welcome to Before the Chorus , where we go beyond the sounds of our favourite songs to hear the stories of the artists who wrote them. Before a song is released, a record is produced, or a chorus is written, the musicians that write them think. A lot. They live. A lot. And they feel. A LOT. Hosted by award-winning interviewer Sofia Loporcaro, Before the Chorus explores the genuine human experiences behind the music. Sofia’s deep knowledge of music and personal journey with mental health help her connect with artists on a meaningful level. This is a space where fans connect with artists, and listeners from all walks of life feel seen through the stories that shape the music we love. About the host: Sofia Loporcaro is an award-winning interviewer and radio host who’s spent over 8 years helping musicians share their stories. She’s hosted shows for Amazing Radio, and Transmission Roundhouse. Now on Before the Chorus, she’s had the chance to host guests like Glass Animals, Feist, Madison Cunningham, Mick Jenkins, & Ru Paul's Drag Race winner Shea Couleé. Learn more about your ad choices. Visit megaphone.fm/adchoices…

حدود یک سال پیش 18:07

MP3•خانه قسمت

In this episode, we explore what it really means for teams to navigate the “messy middle” when a business is scaling. Sharing honest personal experiences, we talk about the challenges and growth that happen as teams work through transitions, shifting roles, and new goals. We highlight the importance of transparency and communication from leaders, so team members feel seen and valued, not left in the dark about the changes around them.

We also discuss why ongoing investment in team development pays off, focusing on building trust, empowerment, and loyalty. Instead of holding back, we encourage founders to support ongoing learning so everyone grows together. When teams feel trusted and invested in, they bring even more dedication and creativity to the table.

If you’re a founder or a team member finding yourself in a season of change, we invite you to connect and have those important check-ins. Take a moment to chat openly about where you are and what support would help most. Your team is your greatest asset, and by working together through the messy middle, you unlock new opportunities for everyone. Thanks for tuning in, and let’s keep scaling the right way.

In this episode, we explore: • Understanding the Messy Middle • Importance of Transparency from Founders • Navigating Change and Growth Pains • Investing in Team Development • The Costs and Benefits of Team Empowerment • Advice for Teams and Founders in the Messy Middle

Ready to get out of the day-to-day operations of your business?

A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol

Looking to go deeper and learn how to scale your business sustainably?

SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale

Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency?

Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective

Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.

If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.

238 قسمت

#Entrepreneur #Business #Crista Grasso #Scale Business

E231 | Voices from the Messy Middle: How Teams Drive Stability When Scaling

Simplify to Scale Show

published حدود یک سال پیش

اشتراک گذاری

MP3•خانه قسمت

Ready to get out of the day-to-day operations of your business?

Looking to go deeper and learn how to scale your business sustainably?

Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency?

Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.

238 قسمت

#Entrepreneur #Business #Crista Grasso #Scale Business

همه قسمت ها

1
E238 | Your Right-Hand Person's Role in Scaling Your Business 25:26

۴ روز پیش25:26

25:26

How would your business change if your operational leader helped co-create your strategy rather than just implementing it? In this episode, I focused on the future of operations and operational leadership, sharing how your right hand person can help you scale your business simply and sustainably. I broke down the three core pillars of the Lean Scaling System: sustainable success, operational excellence, and scalable growth. I explained how your right hand leader supports you, not just by handling day-to-day tasks, but by co-creating strategy, optimizing systems across the business, and truly owning the growth process. I highlighted the changing role of an operational leader, encouraging you to see them as a strategic partner who integrates vision, efficiency, and growth. I shared the value of a right hand person who can look holistically at your business, make the right decisions at every level, and keep things moving forward whether you’re growing, preparing to scale, or already scaling. I also described how certification and mentorship can help your operational leaders further develop these skills. If you’re ready to learn more about simplifying and scaling your business, join me at my upcoming Future of Operations workshop for live Q&A and insights tailored to your needs. Subscribe so you never miss an episode, and don’t forget to leave a rating or review to help more businesses grow with confidence. In this episode, I discuss Simplifying and scaling business operations Role evolution of the right hand leader Lean Scaling System: three core pillars Sustainable success through clear vision and planning Operational excellence via holistic optimization Scalable growth integrating marketing, sales, delivery The impact of AI on operational leadership Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

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E237 | The Future of Operations is Strategic - Key Shifts for Scalable Growth 39:09

11 روز پیش39:09

39:09

Are you wondering how operational leadership is transforming in today’s fast-moving market? Curious about the growing impact of AI on business teams and hiring decisions? In this episode, I kick off a special series about the future of operational leadership, sharing key market changes and what businesses need to focus on for sustainable growth this year and beyond. I highlight the shift from traditional operations to a more strategic approach, describing how strategic thinkers and systems-minded leaders are vital for scaling. We talk about the rising importance of right-hand team members who can connect your vision to actionable plans, especially as AI tools and agents take on more execution tasks. I also discuss how marketing roles have evolved, potential pitfalls with team fragmentation, and why building the right operational support is so impactful. If you’re an operational leader or visionary founder ready to grow in a purposeful way, this series is for you. Tune in to learn how you can prepare for the next phase of your business and create a strong foundation for long-term success. In this episode, I discuss: Strategic versus tactical operational leadership Impact of AI on business operations Importance of hiring a right hand Marketing creative vs. marketing operations gaps The need for strategic execution team roles Lean, efficient, and intentional business growth Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

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E236 | What to Do When Your Business No Longer Needs You with Kris Plachy 30:14

18 روز پیش30:14

30:14

What happens when your business no longer needs you every day? How do you reinvent yourself after reaching all your entrepreneurial goals? What if there’s more waiting for you beyond your CEO title? In this episode, I sit down with Kris Plachy, the coach you call when success doesn’t feel as satisfying as it should! Kris has spent decades helping powerhouse women build empires, and now helps them figure out what to do after that. Through intimate coaching experiences and her signature Sage approach, Kris helps women strip away roles, expectations, and shoulds to uncover what they truly want next. Today, we navigate the exciting and sometimes challenging transition that comes when your business can run without you. We explore the feelings of restlessness, guilt, and uncertainty that often arise for women who have built successful companies, and we share insights on how to disentangle yourself from the daily grind. We discuss how to embrace becoming a strategic advisor or consultant in your own business and what it looks like to step into a new chapter, uncover new dreams, and reconnect with what truly matters to you. If you're feeling unsettled after building your business or wondering what your next chapter could look like, this episode is full of inspiration and actionable steps. In this episode, we discuss: Navigating identity after business success Handling guilt and restlessness post-achievement Disentangling the founder from daily operations Transitioning to a strategic advisor role The importance of intentional exploration and play Stepping into the “sage” era The power of leadership for scaling Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

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E235 | Letting Go of Guilt When Your Business Needs to Change 19:08

25 روز پیش19:08

19:08

Have you ever felt guilty about stepping back from your business commitments, even when you know you're making the right choice for yourself or your family? How do you handle that tension between professional obligations and personal needs? In this heartfelt episode of Simplify to Scale, I open up about a period of personal and professional upheaval following my dad’s health crisis and passing. I share how these life events interrupted my routines and forced me to step back from my business, including my long-standing podcast and other commitments. This experience offered unexpected lessons in letting go of guilt, confronting changes, and redefining what matters most, both in business and life. I reflect on the difficult but necessary process of pausing commitments and how it has sparked important conversations with clients and peers. Many entrepreneurs are feeling drawn to make changes in their businesses, whether that’s stepping back from a program, reimagining team structures, or shifting away from social media. I talk about the very real feelings of guilt and fear that come with these decisions, while highlighting the importance of giving ourselves permission to evolve and pursue what feels aligned. If you’re at a crossroads in your own business or life, I hope this episode encourages you to honor where you are and trust what you need. Share this episode with someone who might need the same reminder, and remember to subscribe so you never miss a new conversation. I’m grateful to be back with you and look forward to connecting again next week. In this episode I discuss: Navigating business disruptions and personal challenges Letting go of guilt during change Reevaluating business routines and commitments Embracing reinvention and business evolution Balancing personal priorities with business demands Handling team and offer transitions thoughtfully Permission to align business with new values Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

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E234 | How to Set Up Your Business to Run Without You 32:06

۴ weeks پیش32:06

32:06

What would happen in your business tomorrow if you had to step away today? Is your team truly ready to take charge, or are there hidden gaps holding them back? In this special episode of Simplify to Scale , Jessica and Annie talk about what it takes to keep a business running when the founder or a key leader has to step away. They focus on how important it is to build trust within the team and with clients. They also talk about planning ahead by creating clear processes, sharing responsibilities, and keeping communication open. They use real examples to show how teams can step in and handle things when needed. Jessica and Annie explain how to tell if a team is ready to take more responsibility, and what signs show they may need more support. They share useful tools like keeping task boards updated and making sure everyone knows where to find passwords and other important information. The conversation also includes fun moments as they look back on their first times stepping into leadership roles and remind listeners that things don’t have to be perfect. If you're a founder or operations leader who finds it hard to step back, this episode offers helpful advice to get your team ready and take a break with confidence. Press play and subscribe for more ideas to help your business grow at a steady pace. In this episode, we discuss: · Building trust with team and clients · Delegation and ownership of responsibilities · Importance of documented SOPs and cadences · Empowering teams and fostering independence · Recognizing readiness and signs of unpreparedness Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

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E233 | Becoming a New Era Millionaire with Kim Woods 29:49

۶ weeks پیش29:49

29:49

What if the key to thriving as a millionaire in today’s world isn’t more hustle, but deeper alignment? Are you leading your business with soul, or stuck in outdated strategies that no longer serve you? In this episode I sit down with Kim Woods, to talk about what it takes to truly thrive as a millionaire in the new era, blending business strategy with intuition and soul alignment. She is New Era Millionaire Maker and her mission is to help you live your soul mission and usher you into the New Era. Kim combines her 25+ years of C-Suite business growth strategies with the ancient wisdom of astrology to align business owners with their soul mission and break outdated success paradigms. We explore what the "new era" really means, how old ways of operating are shifting, and ways you can harness both masculine and feminine energies for real growth. We also share insights from Kim’s new book and discuss why finding and leaning into your own intuitive success signature is such a game-changer for leaders and entrepreneurs. Our conversation is filled with fun stories, practical wisdom, and examples on how to make decisions, connect with your mission, and let go of outdated paradigms. We talk through the importance of knowing, liking, and trusting yourself first, along with practical ways to bring these ideas into your business and life. There’s real value in understanding your unique energy signature, which Kim explains with her signature quiz and a peek into her holistic approach. Ready to learn more about your own signature and step boldly into your next level? Grab Kim’s book, take the quiz, and connect with us. Let us know your signature and join the conversation—your most aligned version is waiting! "It always starts with you." - Kim Woods In this episode, we explore: Defining and embracing the "new era" Blending feminine and masculine energies Individual alignment with soul mission Unique, signature-based approaches to success Distinguishing from outdated business paradigms Links: https://www.kimwoods.com/ https://www.kimwoods.com/podcast/ Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

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E232 | How to Build a Referral System That Brings in Great Clients 17:41

۷ weeks پیش17:41

17:41

What unique or creative referral ideas could you implement in your own business to stand out and stay memorable in your industry? Are your referrals driven by genuine advocacy, or by what's in it for them? In this episode, I shared insights on building a strong referral system that truly works. I talked about how referrals remain one of the most powerful ways to grow your business, especially as traditional selling methods slow down. I explained the importance of understanding whether someone refers you for the love of you or for the love of themselves. This means knowing who truly advocates for you and who needs a little something extra to promote your work. I shared real-life stories, like my experience purchasing a bulk order of Mike Michalowicz’s book to access a unique bonus, which led to creative ways to connect with my own network. I emphasized the value of making your referral requests simple, providing resources like swipe copy, and focusing on the overlap between those who believe in you and those who benefit directly. If you found these ideas helpful and want to build a referral strategy that feels good for everyone involved, please share this episode with friends or colleagues who might benefit too. I would love for you to rate and review the show so more entrepreneurs can learn how to scale businesses they love. Don’t forget to subscribe and join me next week! In this episode, I discuss: Building intentional referral systems Providing easy-to-share referral tools Targeted invitations vs. mass outreach Qualifying and incentivizing referral partners Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

1
E231 | Voices from the Messy Middle: How Teams Drive Stability When Scaling 18:07

۸ weeks پیش18:07

18:07

What does it really take for a team to stay aligned and motivated when everything feels uncertain in the “messy middle” of scaling a business? As a founder, are you being transparent enough to make your team feel seen and valued, or are they navigating change in the dark? In this episode, we explore what it really means for teams to navigate the “messy middle” when a business is scaling. Sharing honest personal experiences, we talk about the challenges and growth that happen as teams work through transitions, shifting roles, and new goals. We highlight the importance of transparency and communication from leaders, so team members feel seen and valued, not left in the dark about the changes around them. We also discuss why ongoing investment in team development pays off, focusing on building trust, empowerment, and loyalty. Instead of holding back, we encourage founders to support ongoing learning so everyone grows together. When teams feel trusted and invested in, they bring even more dedication and creativity to the table. If you’re a founder or a team member finding yourself in a season of change, we invite you to connect and have those important check-ins. Take a moment to chat openly about where you are and what support would help most. Your team is your greatest asset, and by working together through the messy middle, you unlock new opportunities for everyone. Thanks for tuning in, and let’s keep scaling the right way. In this episode, we explore: • Understanding the Messy Middle • Importance of Transparency from Founders • Navigating Change and Growth Pains • Investing in Team Development • The Costs and Benefits of Team Empowerment • Advice for Teams and Founders in the Messy Middle Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

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E230 | Practical Strategies for Building a High Performing Self-Led Team 15:51

۹ weeks پیش15:51

15:51

Are you curious about how a true high performing team can help you break free from daily operations and focus on bigger business goals? What would change for your business if every team member took inspired ownership and worked together toward a shared vision? In this episode of Simplify to Scale, I take you behind the scenes of my CSOO certification program and share insights on building a high-performing, self-led team. I talk about the difference between having a group of talented individuals and creating a team that truly works together toward a shared vision and goals. You’ll learn why hiring the right people is just one piece of a much bigger picture, and how team structure and collective ownership are essential to getting founders out of the day-to-day. During the episode, I walk through strategies and real examples from my training sessions, breaking down the ecosystem approach that allows teams to fully align, communicate, and take inspired ownership of outcomes. I highlight how a true high performing team doesn’t just operate individually but works as a unit, with each member committed to the overall success of the business. I also share tips on empowering your team to self-organize and collaborate without constantly needing direction. Don’t forget to subscribe, leave a review, and join me next week for more strategies to help your business thrive. In this episode, I discuss: • Building a High Performing and Self-Led Team • The Myth and Reality of Self-Led Teams • The True Path to Founder Freedom • CSOO Certification Program Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

1
E229 | How to Leverage Mindful Leadership to Scale Smarter 25:19

10 weeks پیش25:19

25:19

What does mindful leadership look like in your day-to-day work? How do you stay connected to your team as your business grows? In this episode of Simplify to Scale, Jessica Maine steps in to talk about mindful leadership and how it’s especially helpful as your business continues to grow. She shares her perspective on leading with empathy, intentionality, and self-awareness, making it clear that leadership is about caring for both yourself and your team. Jessica explains how mindful leadership can enhance your business, boost team morale, and create a positive work environment. Throughout the conversation, Jessica offers practical ideas for staying connected with your team and maintaining your own well-being. By sharing personal stories and actionable tips, she encourages leaders to check in regularly, listen with compassion, and build trust with their teams. Her approach helps leaders create spaces where people feel comfortable sharing feedback and growing together. If this episode resonated with you, drop a comment or share it with a fellow leader. Follow Simplify to Scale for more tips on growing your business with intention. In this episode, Jessica breaks down: • Setting the Stage: Mindful Leadership • Defining Mindful Leadership When Scaling • Positive Impact of Mindful Leadership on Teams • Practical Implementation of Mindful Leadership Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

1
E228 | How to Leverage Ecosystems Thinking to Solve Business Problems 43:01

11 weeks پیش43:01

43:01

What if the root of your team’s challenges isn’t the people, but the system they’re working in? Are you solving problems… or just putting out fires over and over again? In this episode, along with Jessica Maine, we talk about how using an “ecosystem” mindset can change the way businesses solve problems and build stronger teams. We share a clip from one of our live Soul Collective training sessions, where we explain why seeing a business as a connected system helps leaders find the real cause of ongoing issues. With tools like the five whys and the fishbone diagram, leaders can fix the root problems instead of just patching things up. You’ll also get a behind-the-scenes look at how these methods work in our community. We show how open conversations, teamwork, and creative thinking lead to better results. If you're a leader in strategy or operations, a coach, or someone helping teams grow, this episode is full of practical tips and real examples. If this episode gave you new ideas, we’d love for you to join the Soul Collective. Every month, we run live workshops, share helpful tools, and support you in streamlining your operations so you can grow with confidence. In this episode, we explore • Ecosystems Thinking in Business • The Five Whys Method • Fishbone Diagram • Turning Root Cause Insights Into Action Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

1
E227 | The Future of High-Impact Marketing with Dawn Ferguson 34:40

12 weeks پیش34:40

34:40

How can brands maintain authenticity and a human touch while leveraging AI tools? What are some practical ways to simplify your content strategy and avoid "shiny object syndrome"? In this episode of Simplify to Scale, I sit down with Dawn Ferguson, a brand and marketing strategist with a passion for helping founder-led businesses shine. Together, we talk about how the marketing landscape is shifting with AI and what really makes a brand memorable in today’s crowded digital space. Dawn shares how showing up authentically and putting a real face to your content can turn casual followers into devoted supporters. We also explore strategies that help businesses cut through noise, like focusing on your true audience, sharing aspirational results, and making your social profiles work harder for you. if you run a service or product-based business, Dawn’s advice on making your brand relatable and inspiring is filled with practical tips! Also, we touch on letting go of cookie-cutter advice and finding a style that feels right for both you and your audience. If you’re ready to make your marketing more impactful and authentic, tune in to this episode for ideas you can use right away. "People aren’t buying your service—they’re buying a new life, they’re buying results, they’re buying transformation." - Dawn Ferguson In this episode, we discuss: • The Changing Landscape and Future of Marketing • Keys to High-Impact Branding in the Age of Noise • Lessons from Big Brands • What Turns Away Right-Fit Clients Links https://sneakersandkale.com/ https://www.instagram.com/sneakersandkale Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

1
E226 | The Lean Scaling System Designed for Online Small Businesses 30:56

13 weeks پیش30:56

30:56

What unique challenges do you think each type of business faces when scaling? What does sustainable scaling mean to you, and what are some ways to avoid burnout as your business grows? In this episode, I share a behind-the-scenes look at my lean scaling system, developed from decades of experience working with founders and their right-hand leaders. I highlight the common pitfalls of scaling a business, especially when moving from multiple six figures to seven or beyond, and discuss how sustainable growth is all about making the right shifts in operations, leadership, and systems at the right time. Through personal stories and real client experiences, I talk about the unique challenges faced by both service and product-based businesses as they strive for higher levels of profit and impact. I introduce my certification programs designed for those looking to support founders as strategic, scaling-focused operations leaders—roles that go beyond SOPs and checklists to lead teams, manage systems holistically, and future-proof businesses. I emphasize the importance of investing in team members who can grow with your business and why having the right operations leader by your side is key for sustainable scale in today’s fast-changing business landscape. If you want to learn more about my approach or are curious about strengthening the operations in your business, I invite you to join one of my upcoming open houses or workshops. It’s a great way to discover how the lean scaling system and my certifications can help take your business to the next level. In this episode, I discuss: • The Realities and Challenges of Scaling • Business Cycles and Common Pitfalls • Gaps in Existing Scaling Systems • Scaling System and Its Unique Positioning • My Certification Program Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren’t dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday.…

45 weeks پیش46:59

46:59

Ever find yourself so focused on marketing and growth that your backend operations and ability to keep up falls apart... or putting so much focus on running efficient operations that your sales pipeline ends up empty? Balancing how much you focus on marketing and operations can be tricky. Ignoring one for the other could spell disaster and lead to “emergency panic marketing” or an all-hands-on-deck operational recovery. Neither are ideal. Welcome back to another episode of The Crista and Annie Show ! In this episode, we take a deep dive into the balance between marketing and operations for sustainable business growth. Both areas are crucial, yet they often compete for a business owner's attention. Drawing from our personal experiences and client stories, we highlight the pitfalls and offer practical advice on how to align these two critical business areas. I emphasize the importance of investing in cost-effective tools and automation to boost profitability, while Annie reveals how to spot blind spots and tap into existing customer relationships for quick revenue growth. Together, we also discuss why reviewing systems and running efficient marketing campaigns is essential before diving into any major rebranding effort. Additionally, we touch on the dangers of rewarding "noisy" marketing tactics that often lead to inefficiencies, instead advocating for lean and intentional strategies in both marketing and operations. We dive into the common pitfalls and practical solutions to ensure both aspects work together cohesively to drive success, including: Balancing focus between marketing and operations in different seasons of growth Managing your client pipeline effectively to avoid feast or famine Giving yourself permission to ditch misaligned marketing approaches Ensuring you don't lose your brand experience when improving operational efficiency Ready to simplify and streamline how you scale your business? We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us at https://www.leanoutmethod.com/scale Join us for our transformational in-person business retreats and masterminds each Spring and Fall at https://www.leanoutmethod.com/retreat . Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the ﬁrst to listen to new episodes each Tuesday. For full show notes and more visit https://www.leanoutmethod.com/podcast…

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Simplify to Scale Show « » E231 | Voices from the Messy Middle: How Teams Drive Stability When Scaling

E231 | Voices from the Messy Middle: How Teams Drive Stability When Scaling

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The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

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E231 | Voices from the Messy Middle: How Teams Drive Stability When Scaling