RESO: The Organization Eliminating Friction From the Real Estate Transaction w/ Sam DeBord

Nevada REALTORS® Today

Real estate is a complex industry with a lot of moving parts that need to fit and work together seamlessly. A big reason why so many of our systems work so well is the Real Estate Standards Organization (RESO). They take a lot of the frustrations, headaches and friction out of the technology we rely on to run our businesses.

Data and technology are more important than ever before in this business. This is especially true for the MLS, something that’s going through huge changes right now. The easier it is for all the MLS platforms to share data, the more we can collaborate to bring value to all consumers.

How does RESO allow real estate professionals to do their jobs better? What technology trends should we keep paying attention to?

In this episode, we’re joined by the CEO of RESO, Sam DeBord. He shares why streamlining our systems and technology makes our industry more competitive and valuable.

Companies can be as creative as they want to be, but when they have to interface and exchange data, that’s where it needs to fit the standard so these systems can talk. -Sam DeBord

Three Things You’ll Learn In This Episode

• Simplifying the complexities of real estate Real estate is made up of different MLSs, software and associations. How does RESO help cut out the friction and complexity?
• The power of high quality data In today’s market, an agent or broker is as good as the data they have at their fingertips. How can real estate professionals use data to make better decisions and serve customers better?
• How to gain the competitive edge They say AI will never replace the agent, but an AI-powered agent can. How do we equip ourselves with tools that will give us an advantage?

Guest Bio

Sam DeBord is CEO of the Real Estate Standards Organization (RESO). He is the author of Working with Real Estate Data, organized real estate’s premier technology course for onboarding and professional development. Sam has served as President’s Liaison for MLS and Data Management with the National Association of REALTORS® (NAR), a management consultant for PricewaterhouseCoopers, managing broker for Coldwell Banker Danforth, a mentor for NAR REACH and a board director for association, MLS and venture fund organizations. Visit https://www.reso.org/blog/ to keep up with the latest updates and sign up for the monthly newsletter here.

About Your Hosts

Tiffany Banks is the CEO and former general counsel of Nevada REALTORS®. Her leadership is defined by a strategic approach to real estate advocacy and a commitment to community enrichment. With over a decade of legal experience, Tiffany guides the organization's direction with a keen focus on strategic consulting, complex legal analyses, and new business development. Nevada REALTORS® has successfully navigated legislative sessions, forging strong relationships with stakeholders and enhancing the community presence through impactful projects. Tiffany’s role encompasses not just operational management, but also driving growth and fostering a culture of excellence within the team and the broader real estate community.

Brandon Roberts is the President of Nevada REALTORS® and Corporate Broker/CoFounder of Signature Real Estate Group. Signature Real Estate Group is a real estate and property management brokerage that has grown to almost 800 agents in multiple states. He has been practicing real estate for over 27 years and has been a broker for 21 of them. Brandon has trained and coached Real Estate brokers and agents all over the country. His state of the art training at the Real Estate Academy has brought new agents to new levels. Making them into multi-million dollar producers within their first year.

Check out this episode on our website, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!