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How to Price Your Services as an OBM: Hourly vs Retainer vs Packages
Manage episode 407499009 series 3561227
محتوای ارائه شده توسط Leanne Woff. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Leanne Woff یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
In this episode of The Audacious OBM, we discuss the biggest struggle of OBMs - pricing. Pricing is ever-evolving, and there is no one right way. We'll look at different pricing options, including value-based pricing, hourly rates, retainer, and packages, and their benefits and pitfalls. We will also discuss how to increase prices and considerations for pricing, such as what's included and what things you need to be thinking about. We focus on hourly rates, retainers, and packages of hours, and explore what they include and the limitations they have. Our favourite pricing method is value-based pricing in packages.
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