Alex Chernoff: Drive to Survive with Nucoda

Create Incredible

Alex Churnoff is a lead colorist at Pictureshop, working on some of the most exciting sport docuseries on Netflix, like Formula 1: Drive to Survive, Tour De France: Unchained, and Brawn: The Impossible Formula 1 Story. Reigning at the top of the Netflix charts, Drive to Survive has had an unprecedented impact on the world of racing, boosting viewer number over 50%, year on year and introduced a new American audience. Nail-bitingly tense, addictively dramatic, Forbes called the show 'The Real Housewives Of Monte Carlo', offering a behind-the-scenes insight to the drivers' lives as they take on their most daunting races. Why do we keep going back for more? How did a show get newcomers so invested in the championship? Alex explains that 'at the core of it, they're all human stories and the sports is just a backdrop to the events'. Alex takes us through the colour changes he'll make to dramatise these shows, why he uses Nucoda for image correction, and his tips on how to ahead of the game. ‘Create Incredible’ has now changed to ‘Filmtalkz’, but fear not, all episodes are still available here. Have you got a story you want to tell? Sign up to the Filmworkz Academy to find out more ways we can support you. Follow us for more on: Instagram Linkedin Letterboxd Twitter Facebook