Riding the Big Waves of Business: Ton Dobbe's Journey in the Software Industry and Writing a Book Part1

Selling Saas

In Ton Dobbe's book, he has connected business with sports and used an anecdote of his own experience of visiting Nazareth in Portugal and witnessing the enormous waves there. He then explains how he used this experience as the basis for his story in his book. He then goes on to explain how he used big wave surfing as the theme and storyline behind his story, and how there are many things to connect with these big wave surfers.

He believes that success in business and life can be achieved by having a passion and connecting it to the storyline. By having a strong foundational focus and taking action, people can have a high level of success.

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