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Bernadette McClelland-How To Start Authentic Conversations
Manage episode 350686551 series 3426303
محتوای ارائه شده توسط Larry Levine and Darrell Amy, Larry Levine, and Darrell Amy. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Larry Levine and Darrell Amy, Larry Levine, and Darrell Amy یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
In sales situations with high sales resistance from buyers with sales reps pressured for performance it can be a struggle to drive good conversation. Yet it's conversation is the foundation of any relationship, the basis for trust, and the vehicle by which we uncover need. In this episode we discuss these topics with our friend, Bernadette McClelland, author of The Art of Commercial Conversations, When It's Your Turn to Make a Difference.
Get updates on Larry's soon-to-be-released book, Selling From the Heart. Click here.
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