Ecommerce Profit Maximization: Frontend, Backend, Ads, Data and Onsite Sales

Scaling Uncensored with Next Level Ambitions

Scaling Uncensored with Next Level Ambitions

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محتوای ارائه شده توسط Next Level Ambitions. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Next Level Ambitions یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

1
#683: Navigating the effect of AI on marketing jobs and the job market with Sue Keith, Landrum Talent Solutions 23:28

۹ روز پیش23:28

پخش در آینده

لیست ها

پسندیدن

دوست داشته شد

23:28

My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride. Today we’re going to look at how marketing and communication execs are responding to the latest developments in the world while still needing to get their work done. To take a look at the latest here, I’d like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions. About Sue Keith Sue Keith is Corporate Vice President at Landrum Talent Solutions. With deep expertise in navigating complex labor markets, Sue has a front-row seat to the evolving dynamics of marketing roles, hiring trends, and the broader implications of AI and economic uncertainty. RESOURCES Landrum Talent Solutions: https://www.landrumtalentsolutions.com https://www.landrumtalentsolutions.com This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. https://www.landrumtalentsolutions.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Online Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrand Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

۲ سال پیش 59:50

MP3•خانه قسمت

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Revenue generating components vs. Cost saving components - and why both are crucial
The benefits of negotiating your contracts on the onset and how to do it
Tips for using shipping rates as profit maximizers
How to treat your superfans so good they can’t help but refer you new customers
How you can use snail mail as a profit maximizer
1 simple tool you can use to quickly improve your post-conversion customer appreciation with automated voicemails
A powerful tip on using handwritten notes to make life time lasting impressions with customers
Why you want to look for anomalies in data and examples of what identifying those looks like

Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game.
For full show notes head to: nextlevelambitions.com/episode12
Resources:

Apply for the Next Level Ambitions Mastermind

Where We Can Connect:

Follow Us on Facebook
Follow Us on Instagram
Check Out Our Website
Check Out Our Other Ecommerce Marketing Podcasts

If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts

31 قسمت

#Business #Marketing #Entrepreneur #Level Ambitions

Scaling Uncensored with Next Level Ambitions

Ecommerce Profit Maximization: Frontend, Backend, Ads, Data and Onsite Sales

Scaling Uncensored with Next Level Ambitions

published ۲ سال پیش

اشتراک گذاری

MP3•خانه قسمت

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on September 30, 2024 09:10 (8M ago)

Revenue generating components vs. Cost saving components - and why both are crucial
The benefits of negotiating your contracts on the onset and how to do it
Tips for using shipping rates as profit maximizers
How to treat your superfans so good they can’t help but refer you new customers
How you can use snail mail as a profit maximizer
1 simple tool you can use to quickly improve your post-conversion customer appreciation with automated voicemails
A powerful tip on using handwritten notes to make life time lasting impressions with customers
Why you want to look for anomalies in data and examples of what identifying those looks like

Apply for the Next Level Ambitions Mastermind

Where We Can Connect:

Follow Us on Facebook
Follow Us on Instagram
Check Out Our Website
Check Out Our Other Ecommerce Marketing Podcasts

31 قسمت

#Business #Marketing #Entrepreneur #Level Ambitions

ทุกตอน

Scaling Uncensored with Next Level Ambitions

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Increase Conversions with The Betty Crocker Secret 25:08

۲ years پیش25:08

25:08

Want to build an empire with products customers love? This episode unpacks the behind-the-scenes strategy of how Betty Crocker cracked the code to sell cake mix. You’ll learn about emotional resonance in marketing, maximizing what you already have, and figuring out why customers buy in order to take your brand to the next level and increase your conversions. Tune in as Tommie and Tieron dig into psychographics, growth strategies, product positioning and more game-changing eCommerce insights in this week’s episode of Scaling Uncensored. In this episode, you'll learn: How Betty Crocker cracked the emotional code to sell cake mix How understanding emotional resonance can dramatically improve your marketing What it means to "unlock a universe" for your business and the first step to doing so An exercise to figure out the emotional reasons customers buy from you How to unlock the cheat code to create a business ecosystem How knowing your “why factor” will allow you to properly position other products What it means to build a 100-year brand that withstands generations Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/resources/podcasts/ Resources: Join the Scaling Uncensored Podcast Discussion Group on Facebook Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
4X eCommerce Sales With This 54:16

۲ years پیش54:16

54:16

Tommie and Tieron reveal their battle-tested secrets to 4X your eCommerce revenue — without spending more on ads! Tieron explains his journey from selling products on Amazon to building his own eCommerce brand and what he focused on to continually optimize conversions and scale. They discuss leveraging what you have, to get to the next level in business. They also announce an upcoming 5-day challenge to help brands install conversion boosters, uncover what’s currently killing conversions, and maximize traffic using their proven frameworks. Don't miss it! In this episode, you'll learn: How Tieron went from working with Blackwater to selling hair care products online The "copywriting moment" that showed Tieron the power of words in marketing How creating a custom hair product for a local salon lead to eCommerce success The core challenges Tieron faced when transitioning from Amazon to Shopify The power of custom dashboards and conversion optimization The client breakthrough that took one founder from $130k to $500k per month in revenue What will be covered in the upcoming 5-day Challenge hosted by NLA How TikTok's new feature can help eCommerce brands offer huge discounts without losing profit Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/resources/podcasts/ Resources: Find Out More Info on the Upcoming Challenge Hosted by NLA Join the Scaling Uncensored Podcast Discussion Group on Facebook Apply for the Next Level Ambitions Mastermind Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
Breaking The Myth of Needing More Traffic to Scale 49:46

۲ years پیش49:46

49:46

Have you heard that more traffic automatically means more sales? Kai, Tommie and Tieron are here to debunk that myth in this gem-filled episode. They cover several key topics that can boost conversions and sales, including improving your website design and functionality, diversifying messaging to reach more audiences, and driving traffic directly to social media platform shops. They also answer if your product really needs a special sauce to be successful. In this episode, you'll learn: Why your website design could be affecting conversions How to diversify messaging to reach multiple audiences with your product How to use competitor reviews to improve your own product Why you should test driving traffic directly to platform shops like TikTok and Instagram Inclusive marketing vs. Exclusive marketing What you should have in place before ramping up traffic to maximize returns Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/resources/podcasts/ Resources: Get Free Money From TikTok Shop: Do This for Black Friday Find Out More Info on the Upcoming Challenge Hosted by NLA Join the Scaling Uncensored Podcast Discussion Group on Facebook Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
Get Free Money From TikTok Shop: Do This for Black Friday 47:33

۲ years پیش47:33

47:33

Ecom founders, do not sleep on this episode! Tommie, Tieron and Kai unpack TikTok's game-changing 50% discount subsidy for this coming Black Friday and Cyber Monday holiday season. You'll hear insider tips on how to capitalize, including revisiting your media plans and getting your TikTok Shop ready for live streaming sales. With social platforms battling for your ad spend, this is huge for increasing conversions. Tune in to get the scoop on leveraging this once in a lifetime opportunity to crush your holiday sales goals! In this episode, you'll learn: The scoop on TikTok’s offer for sellers during Black Friday & Cyber Monday The requirements to be eligible for TikTok's holiday promotion How brands can drive traffic to take advantage of the discounted TikTok Shop deals How to tie in TikTok Shop's live streaming capability to maximize this promotion opportunity What your brand should consider operationally before participating in this promotion How to best optimize your TikTok presence now to be prepared for the holiday season The long-term shifts in the eCommerce landscape this promotion could catalyze Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/resources/podcasts/ Resources: Read the Forbes Article on TikTok’s Announcement Join the Scaling Uncensored Podcast Discussion Group on Facebook Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
Actively Black at New York Fashion Week: An eCommerce Masterclass 56:43

۲ years پیش56:43

56:43

Tommie, Tie and Kai discuss Actively Black, an apparel company known for its high quality athleisure wear, and analyze what makes the brand successful - from its premium materials and inclusive sizing to strategic influencer marketing. This episode is full of gems and lessons for eCommerce founders with an emphasis on strong purpose, top-notch branding, quality fulfillment, and designing products with marketing and influencer collaborations in mind. Tune in to hear their analysis of what makes Actively Black's business so successful and learn the secrets to implementing these same strategies for your brand! In this episode, you'll learn: What impressed Tommie the most with his personal purchase from Actively Black How to nail shipping speeds and inventory management even amidst a big marketing campaign Strategies to build a strong brand identity and influencer marketing program Why quality product and experience is so critical for successful influencer marketing How you can learn from Actively Black's attention to product, fulfillment, and marketing details The importance of standing for something as a brand and how this can be a game changer for long term success How to create consistency across your products, website, and the fulfillment experience Unique influencer marketing strategies to take away from Actively Black Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/resources/podcasts/ Resources: Join the Scaling Uncensored Podcast Discussion Group on Facebook Apply for the Next Level Ambitions Mastermind Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
Little Hinges Swing Big Doors Small Tweaks Equal Big Money 59:14

۲ years پیش59:14

59:14

Get ready for a masterclass of an episode! Tommie and Tieron discuss strategies to optimize your brands performance through small tweaks, like two-step registration to reduce friction, adding geo-targeting, and understanding your maximum cost per conversion. They share stories of huge revenue lifts from minor changes, and emphasize why you should always be testing to find the tweaks that will yield big results when applied under the right strategy. Tune in to learn tactics from the pros to incrementally improve your business. In this episode, you'll learn: The importance of testing small tweaks How breaking registration into two steps can reduce friction and boost conversions Why understanding your maximum cost per conversion is crucial for scaling What geo-targeting is and how it can increase opt-in rates How introducing payment plans can create a cash windfall Examples of how a growth mindset focused on optimization and stacking small wins will lead to ultimate success Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/resources/podcasts/ Resources: Apply for the Next Level Ambitions Mastermind Geo Location Script Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
Damage Control: Responding to Negative Reviews and Public Backlash 59:57

۲ years پیش59:57

59:57

How should brands respond to negative reviews and manage their reputation? Tommie, Tie and Kai cover tips for crisis management and lay out the details on how savvy brands use customer advocates, SEO and affiliate marketing to shape their reputation. They also discuss the importance of having a process, empowering fans, and using charm and accountability to turn negativity around. Tune in to hear valuable secrets that will help you spin feedback into gold and navigate this era of social media with finesse. In this episode, you'll learn: How your brand should respond to negative feedback The best way to empower loyal customers to advocate for your brand When you should delete negative comments versus addressing them How great customer service can turn critics into fans Why it’s crucial to have a process for managing reputation How the savviest brands are using SEO and affiliate marketing together The value of authenticity and accountability when engaging online What separates founders who ignore "haters" from those who learn and improve Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/resources/podcasts/ Resources: Apply for the Next Level Ambitions Mastermind Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
ChatGPT and BRICS: How to Maintain Brand Profitability with Economic Volatility 53:58

۲ years پیش53:58

53:58

In this episode of Scaling Uncensored, Tieron and Kai tackle the rapid changes in the world of e-commerce and marketing, including but not limited to the newest iOs privacy updates that can cripple your brand’s email marketing if you remain unprepared. They uncover the importance of intelligence gathering and agility, and explain how to find knowledgeable partners that are aware of coming changes. Plus, don't miss their straight-forward advice on avoiding pitfalls when implementing new technology like AI. In this episode, you'll learn: How the most recent iOs update is impacting email marketing by removing tracking links automatically for iPhone users The importance of getting early intel on major platform updates to mitigate negative impacts How top brands work with knowledgeable agencies to scenario plan and test changes before rollout How to gain access to critical information and upcoming changes whether you’re a well-funded brand or solo entrepreneur The role of international connections in spotting tech trends early Using AI to speed up processes and how to avoid poor data inputs that result in flawed outputs How to identify real AI experts vs overnight "gurus" capitalizing on the hype Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/resources/podcasts/ Resources: Apply for the Next Level Ambitions Mastermind Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
5 Vital Keys to Crafting Record-Breaking Products 1:01:50

۲ years پیش1:01:50

1:01:50

What does it take to create a record-breaking product? In this episode of Scaling Uncensored, Tommie and Tieron walk you through, step-by-step, what it takes to ensure your product is both exclusive and irresistible. They cover the importance of finding a unique ingredient, formulation and multiple utilities to stand out in a saturated market. They also share real examples of how to improve margins and lower shipping costs, why you must get customer feedback early on, and why protecting your intellectual property is imperative. After listening to this episode, you’ll know how to articulate your unique value proposition clearly to differentiate yourself and how to develop a compelling offer that attracts buyers over competitors' products. In this episode, you'll learn: The #1 thing to consider when creating an offer that will stand out in a saturated market The process behind discovering a unique ingredient to give your product an advantage How to articulate your offer to reshape how people view your product category Why getting feedback from real potential customers is so critical early on Methods for improving your profit margins and shipping rates Why launching "drops" can help you create scarcity and urgency Why protecting your intellectual property and formulations is crucial How to collaborate with competitors Examples of how a phenomenal offer can make up for shortcomings in other areas Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/resources/podcasts/ Resources: Apply for the Next Level Ambitions Mastermind Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
5 Ignored Insights That Generate Millions from Video Ad Creatives 1:08:47

۲ years پیش1:08:47

1:08:47

Whether your eCommerce brand is just getting started or you’re generating 10s of millions of dollars, if you're trying to stand out and get more from your ad budget, then this episode is for you. Tommie and Tieron dive into powerful video ad strategies that will help you shift your mindset from "grab attention and sell" to connecting and actually compelling people to take action, even in a crowded digital landscape. They share the secret to successfully taking video ad creative that is working well on one platform and maximizing results across other platforms. Plus, you’ll learn why you need to be paying attention to often overlooked metrics like value per impression and retention. Grab a pen and paper and tune in for these practical tips, from experts with billions of ad impressions under their belt, on standing out with ad creatives and transforming your marketing approach In this episode, you'll learn: Why the hook, message, call to action framework doesn’t work anymore Why the same video ad creative that crushes on Facebook may flop on YouTube and how to fix it The key shift from an "advertiser-friendly" to an "audience-friendly" approach in video ads What Tommie looks for when he’s auditing ad creatives Why the post copy matters just as much as the actual video creative How to go from just tracking direct conversions to seeing the full value of your video impressions What retention and drop-off data reveals about your video's ability to truly engage viewers The importance of the impression you’re leaving people with after each piece of content Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/resources/podcasts Resources: Apply for the Next Level Ambitions Mastermind Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
How to Scale Your Brand Like A Dropshipper 1:10:15

۲ years پیش1:10:15

1:10:15

Think you’ve already heard all the tips for success when it comes to marketing your eCommerce brand? Think again. In this gem-filled episode, Tommie, Tie and Kai uncover the secret tactics of dropshipping pros that will help you as an eCom founder ramp up your sales. They pull back the curtain on how dropshippers obsessively test and optimize to crush customer acquisition costs and explain how you can use AI tools to help vet new product concepts at rapid speeds before you blow your budget. With real examples that prove the power of constantly testing new marketing angles and creative recipes to cook up viral wins, this conversation is full of pro tips for staying ahead of the competition even as markets get flooded. Whether you're just starting out or already killing it, this episode serves up next level strategies you don’t want to miss. In this episode, you'll learn: How you can learn from the optimization mindset of dropshippers How rapid "smoke testing" concepts help validate products before major inventory investments What AI tools are available to quickly conduct market research before launching a new product The exact prompts to use with Google’s AI Bard to help you with product research Why it’s important to test different marketing angles and creative variations How you can evaluate if a product niche is becoming oversaturated and it's time to pivot Key advantages of having your own brand versus dropshipping How you can create unique angles and emotional connections when marketing a common product Signals that your current bestseller may be declining and it's time to prepare the next big product Creative tactics successful dropshippers use to stand out in crowded markets that you can adopt as an eCommerce brand Examples of how to be proactive rather than reactive with marketing as markets evolve Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/episode20 Resources: Try out Google’s AI Bard Apply for the Next Level Ambitions Mastermind Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
Building an Invincible Brand: Live Virtual Intensive with Next Level Ambitions 53:03

۲ years پیش53:03

53:03

Buckle up and get ready because Tommie, Tie and Kai are pulling back the curtain to give you a peek at their most recent Virtual Intensive. This Virtual Intensive was hosted and recorded live by Next Level Ambitions in an effort to provide clear, personalized and actionable advice in a concise way that will move the needle for eCommerce brands that are ready to scale. Needless to say, the feedback from this event made it clear this information was too good not to share on the podcast. Throughout the Intensive they dove deep into the pillars of building an "invincible brand" - operations, data, metrics, and strategy. In this sneak peek episode they cover the first 2 pillars. They walk you through the key aspects of operations like supply chain, customer service, and managing expenses and also cover essential data infrastructure for eCommerce brands, including analytics, tracking, and attribution. Of course, always with an emphasis on how to tackle each pillar in a way that will make your brand invincible. This Intensive was not your average, one-size fits all advice by any means. Whether you missed out on the event last week or you’re ready for a recap to pick up on all the gems you may have missed the first listen, you’re in for a treat. In this episode, you'll learn: 3 prep pieces to help you get the most out of this Virtual Intensive episode What an invincible brand is The 4 pillars on an invincible brand The key to operational efficiency so you can quickly scale advertising How to turn operational costs into revenue generating centers Examples of how your supplier terms are playing a major role on your cash conversion cycle Why it is critical for you to monitor your cash flow - especially if you are looking to scale How to calculate your cash conversion cycle The importance of getting proficient at assessing employee, contractor and agency value How your customer service team can increase order values during interactions Why a creative unboxing experience is important beyond just delighting customers The one conversion tracking mistake that kills performance data and attribution What your operations expenses should be at to maximize growth potential Why your tracking data needs to be fed back to Facebook to optimize performance - Yes, even post iOs14 Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/episode19 Resources: Apply for the Next Level Ambitions Mastermind Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
The 3 Types of eCommerce CEOs: Which One Are You? 1:09:52

۲ years پیش1:09:52

1:09:52

What type of eCommerce CEO are you? In this episode of Scaling Uncensored, Tommie, Tie and Kai delve into the three different types of CEOs (including Fake Flossy CEOs) and how to identify which one you are. They also clarify the difference between being a CEO and being a Founder. With an emphasis on the importance of being a real CEO who cares about the experience and product quality, they break down the significance of listening to others and being held accountable by your team, self, and customers. At the end of the day, entrepreneurship really is a personal growth journey. Use this conversation as a means to stretch yourself not only as a CEO, but as an individual, and become a true leader in your industry. In this episode, you'll learn: 3 different types of CEOs and how to know which one you are Founder vs. CEO - What’s the difference? The importance of accountability and how this can make or break you What qualifies you as an eCommerce CEO The most important qualities of a great CEO What it takes to keep true rockstars on your team How to recognize when you need to bring on a partner, director, or promote within your team Case study examples of what can go wrong when you don’t listen to customers or value the customer relationship The biggest reason product launches flop and how to avoid this mistake Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/episode18 Resources: Apply for the Next Level Ambitions Mastermind Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
When “Better Done Than Perfect” Kills Ecom Sales and Conversions 1:10:09

۲ years پیش1:10:09

1:10:09

“Better done than perfect”. It’s a saying most have used or at least heard, but is it helping or hurting your business? Join Tommie, Tie and Kai in this episode of Scaling Uncensored as they dissect the meaning behind “Better done than perfect” and share their insights on how to avoid the pitfalls of this all too common phrase. They get to the root of this motto and break down how to start thinking like the big players in an effort to help you avoid putting out subpar work yourself, hiring and agreeing to receive subpar work from others and to help you understand how to identify what is good enough without extraneous effort. From the importance of feedback to the dangers of launching half-baked ideas, this episode is a must-listen for anyone looking to produce exceptional work without sacrificing efficiency. Tune in now and discover how to strike the perfect balance between getting things done and producing quality work! In this episode, you'll learn: What to do if you feel like you’ve received subpar work from a freelancer or agency but aren’t sure how to articulate that The biggest problem with the saying “Better done than perfect” Why you should start thinking like the gurus instead of taking advice from them How to find balance between getting things done efficiently and producing top-notch work Why you likely should not be using the same mottos as Silicon Valley Why “Better done than perfect” is usually unnecessary and likely causing you more problems Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/episode17 Resources: Apply for the Next Level Ambitions Mastermind Join the Upcoming Next Level Ambitions Virtual Intensive Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

1
eCom Brands: Are You Driving With Blindfolds On? 42:17

۲ years پیش42:17

42:17

How much money are you leaving on the table by limiting yourself to using only basic business strategies? Even if you’ve seen 6 or 7 figure success, you’ve more than likely been running your business with blinders on. How is that possible? Find out in this episode, as Tommie and Tie explore the untapped opportunities that are still on the table - especially when it comes to breaking down, dissecting, and properly using your data. They also discuss the importance of stepping out of your echo chamber and connecting with others to reach your next level of success. Plus, they share real examples and strategies for identifying potential buyers and the possibilities of creating a buyer's DNA using AI machine learning tracking software. You can hustle your way to 7 figures. But when you start looking at scaling to 8 and 9 figures, that’s when you need a data driven decision making model. This conversation exposes how to begin making that shift. Use this episode as a means to stretch your mind, expose yourself to new concepts that can help you make more money in your business, and take that leap to the Next Level. In this episode, you'll learn: Strategies for creating a buyer’s DNA How and why you’re spending way more money on ads than you should be The 1 thing you should focus on to become more profitable before you begin extracting excess Why the big players, like Google and Facebook, don’t deliver more visual data An example of how to use data buckets to increase your conversions Tips for making the most of Google Analytics and Google Tag Managers Overview of OKR’s and how they can help you identify the needle moving activities in your business What the roadmap to scale beyond 6 and 7 figures looks like Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. For full show notes head to: nextlevelambitions.com/episode16 Resources: Measure What Matters by John Doerr Apply for the Next Level Ambitions Mastermind Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website Check Out Our Other Ecommerce Marketing Podcasts If you’re enjoying this podcast we encourage you to please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

Scaling Uncensored with Next Level Ambitions

۲ years پیش49:40

49:40

Are you searching for the best path forward to grow your e-commerce brand? Do you keep hearing conflicting messages on what kind of marketer you should hire in order to scale? Learn the truth about the differences between performance and brand-based marketing strategies for startups in this pilot episode of Scaling Uncensored! Your hosts Kai Ravariere, Tieron Spear and Tommie Powers explore the difficulties of finding a trustworthy marketing team for e-commerce brands and the obstacles founders face when doing so. What are the secrets to making the right investment, you ask? Tune in to explore the juicy data behind e-commerce marketing and discover the secrets to success. But be warned, they may not be what you were expecting... In this episode, you'll learn: How to reframe marketing expenditures as opportunities for revenue creation The significance of mapping out campaigns and strategies ahead of time The contrasts of performance-based marketing from brand-based marketing How to evade pitfalls in employing marketers hailing from large corporations for small enterprises A key piece of advice to help you adopt a results-driven mindset when making decisions Know that if you're feeling discouraged, frustrated, and overwhelmed by all the marketing options or the lack of ROI from the marketing strategies you’ve implemented so far in your e-commerce business, you are not alone! But, you are sure to walk away from this episode with a wealth of marketing insights and wisdom (and even a few good laughs) to help you get on the path to success. Be sure to check out the next episode of Scaling Uncensored and follow on social media for even more exclusive e-commerce game. Resources: Need help increasing your conversions? Click HERE Join Our Free Community Where We Can Connect: Follow Us on Facebook Follow Us on Instagram Check Out Our Website If you’re enjoying this podcast please leave a review, share this episode with someone who needs to hear it and hit the subscribe button so you don’t miss out on any future episodes! Click here to subscribe on Apple Podcasts…

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Scaling Uncensored with Next Level Ambitions « » Ecommerce Profit Maximization: Frontend, Backend, Ads, Data and Onsite Sales

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