Sales: Top to Bottom Podcast #15 - Curiosity, "Pain" v. "Outcomes", & Multi-threading in an Enterprise Deal

Sales: Top to Bottom Podcast

Welcome to Episode #15 of the Sales: Top to Bottom Podcast!

In this podcast, Keenan & Becc discuss many different topics surrounding the B2B sales industry, including if buyers are always solving for pain in the present, if curiosity is needed in a sales role, and how to multithread in an enterprise deal with a buying committee.

They also demystify common sales myths in the B2B Sales industry, answer questions from our audience, & break down emails that they have received in the past.

Tune in every Wednesday @ 11AM PST/2PM EST on Keenan's Linkedin Live to gain more insights from Becc & Keenan on how to excel in the Sales industry!

Becc Holland is the CEO and Founder of Flip the Script, a free training organization that helps salespeople book more meetings, close more deals & drive more revenue to their organizations. She is also currently on the advisory board for many groundbreaking companies including REGIE.io, Sendoso, and Vendition.

Keenan is the CEO and President of A Sales Growth Company, and is most well known for his best-selling book "Gap Selling". He is a notable contributor to Forbes, and can also be found in many major publications such as Harvard Business Review, Inc., Fast Company, and more.