How to Scale your Startup from a Small Team To Over 2500 Employees with Rossel Sabourin | #71 SaaS Podcast

SaaS District

Rossel is now the Co-founder and CEO at video gift startup VidDay, a group gift video solution where they bring in over 1 million video uploads from over 150 countries into their platform.

Rossel formerly helped scale SkipTheDishes, a seamless online food delivery and pickup app, from a small start-up to a team of over 2500 employees.

Russel thrives off of solving complex challenges and finds passion and excitement in the sometimes chaotic environment of building and growing a Start-Up.

During this interview we cover:

• 00:00 A word From The Sponsor
• 01:02 Intro
• 04:08 Growth Strategies & Why is it Important to Fail Fast
• 04:21 What Drove the Success of HeyZap & How Was the Process of Acquisition & Eventual Exit
• 06:53 Constraints & Strategies When Competing with Giants like UberEats
• 09:49 Exiting & Joining VidDay in 2019
• 11:49 What’s VidDay
• 13:03 How Big is The Market Opportunity for VidDay?
• 15:19 What Were the Initial Costs to Get Vidday Off the Ground to Reach PMF?
• 18:11 VidDay’s Length Based Pricing & Validating Other Models
• 19:49 Specialized Team Focused on Template & Editing Options
• 21:06 Product Expanding to in the Market with VidDay’s Roadmap
• 22:21 Advice you Wish you Had Known & would Tell your 25 year old self
• 23:20 Biggest Challenges Russel's Currently facing in Order to Continue to Grow VidDay
• 24:13 Top Resources Instrumental for Russel's Success
• 25:39 What does success mean to Russell Today?
• 26:38 Future for VidDay, Rossel & Where to Get in Touch

Mentions:

• AWS Activate Program
• Vidday.com

People:

• Denis Devigne
• Jeff Laxon

Books:

• The Hard Thing About Hard Things

Get In Touch With Rossel:

• Russel’s Linkedin

Tag us & follow:

• Facebook
• LinkedIn
• Instagram

More about Akeel:

• Twitter
• LinkedIn
• Saas Podcast
• SaaS Consulting
• How to Value a SaaS Company