Bootstrapping from $0 to $10M ARR: A Personalized Sales Automation SaaS with Guillaume Moubeche # 147

SaaS District

Guillaume is an entrepreneur, co-founder and CEO at Lemlist, one of the coolest sales automation platforms on the market right now. Guillaume and his team bootstrapped in the past the “Lempire”, Lemlist + Lempod and exited Lempod to focus on Lemlist.

During this interview we cover:

• 00:00 Oribi.io Smarter Data-Driven & Analytics Decisions
• 01:02 - Intro
• 01:57 - Most Effective Way to Reach Customers
• 10:20 - Personalized Sales Automation & Building Relationships
• 13:26 - Growth Channels that lead $10M + ARR
• 18:05 - Creating Content & Building a Community
• 21:32 - Recommendations to SaaS Founders about Growth Channels
• 27:36 - Buying Email List or Places to Get Sources?
• 29:12 - Contentfy.co Your On-Demand Podcast Editing Team
• 30:36 - How Often To Send Marketing Mail? Any Best Time?
• 33:53 - Increasing the Reply Rate
• 35:23 - Top Tips & Tricks for Open Rates
• 38:16 - Guillaume Background, Exiting & Reffusing a $30M Funding Round
• 43:36 - Long Term Vision for Lemlist
• 44:54 - Advice Guillaume Would Give to His 25 Years Old-Self
• 45:59 - Matt’s Greatest Challenges as Being CEO at Lemlist
• 46:22 - Instrumental Resources For Guillaume Success
• 48:32 - What Does Success Mean To Guillaume Today
• 49:15 - Get in Touch With Guillaume

Mentions:

• Lemlist
• Lusha
• Dropcontact
• Pixelme Blog
• 
  

People

• Rand Fishkin

Books:

• Lost & Founder

Get In Touch With Guillaume:

• Guillaume Moubeche’s Linkedin

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