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محتوای ارائه شده توسط Stuart Adamson and Platform 195. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Stuart Adamson and Platform 195 یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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Trends and Challenges in Retail Media with Roger Dunn, Retail Media Committee at IAB Australia

27:23
 
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Manage episode 388041077 series 3505701
محتوای ارائه شده توسط Stuart Adamson and Platform 195. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Stuart Adamson and Platform 195 یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195.

Joining me today is Roger Dunn, a retail media leader and member of the Retail Media Committee at IAB Australia. Roger is a passionate leader and e-commerce consultant with over twenty years of experience building successful businesses and driving commercial outcomes across agency, ad tech, and consultancy roles.

Together, we discuss the following retail media touchpoints:
  • The current state and future of retail media in Australia and the Asia Pacific
  • Key trends and challenges in the retail media space
  • We share our ideas on the IAB Retail Media Committee
  • The importance of transparency and attribution in the industry
  • Roger’s advice for businesses entering the retail media space
  • The evolving relationship between retailers and brands

Roger is a passionate leader with over 20 years of experience in e-commerce and retail media. He also has leadership exposure on the agency, ad tech, and consultancy side. Roger was the first person in Australia to be Amazon Advertising certified, He is also the founding member of the IAB retail media committee. Roger is the creator of SPARC, a SaaS digital shelf analytics solution deployed alongside broader e-commerce strategies to drive online growth for clients such as P&G, Mars, Fonterra, and Revlon.

Retail Media Moguls is handcrafted by our friends over at: fame.so
This podcast is brought to you by Platform 195.
To learn more about Platform 195 and how to supercharge your retail media organisation, visit https://platform195.com.
If you are interested in joining Retail Media Moguls as a guest, please complete this form: fame.so/upa-guest
  continue reading

33 قسمت

Artwork
iconاشتراک گذاری
 
Manage episode 388041077 series 3505701
محتوای ارائه شده توسط Stuart Adamson and Platform 195. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Stuart Adamson and Platform 195 یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195.

Joining me today is Roger Dunn, a retail media leader and member of the Retail Media Committee at IAB Australia. Roger is a passionate leader and e-commerce consultant with over twenty years of experience building successful businesses and driving commercial outcomes across agency, ad tech, and consultancy roles.

Together, we discuss the following retail media touchpoints:
  • The current state and future of retail media in Australia and the Asia Pacific
  • Key trends and challenges in the retail media space
  • We share our ideas on the IAB Retail Media Committee
  • The importance of transparency and attribution in the industry
  • Roger’s advice for businesses entering the retail media space
  • The evolving relationship between retailers and brands

Roger is a passionate leader with over 20 years of experience in e-commerce and retail media. He also has leadership exposure on the agency, ad tech, and consultancy side. Roger was the first person in Australia to be Amazon Advertising certified, He is also the founding member of the IAB retail media committee. Roger is the creator of SPARC, a SaaS digital shelf analytics solution deployed alongside broader e-commerce strategies to drive online growth for clients such as P&G, Mars, Fonterra, and Revlon.

Retail Media Moguls is handcrafted by our friends over at: fame.so
This podcast is brought to you by Platform 195.
To learn more about Platform 195 and how to supercharge your retail media organisation, visit https://platform195.com.
If you are interested in joining Retail Media Moguls as a guest, please complete this form: fame.so/upa-guest
  continue reading

33 قسمت

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