Hiring Those with Barriers to Employment

Purpose is the 5th P of Marketing - Find Out Why

Kevin McCracken from CA-based Social Imprints joins Karie Cowden for a look behind the ways their company sources employees using a social construct to hire individuals with barriers to employment such as rehab and incarceration, the value in the 20 year working relationship he has with his business partner and the value he finds in the sharing nature among fellow members of the promotional marketing industry.