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No two brains are alike (Part 2)
Manage episode 398672765 series 2824403
محتوای ارائه شده توسط MSD Animal Health. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط MSD Animal Health یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Tips on Neuroscience - Alberto Moriana
No two brains are alike
Our host, Alex Carvalho, Global Marketing Director Swine at MSD Animal Health, talks with Alberto Moriana, former Senior Vice President of Pacifico markets and head of Sales Latinoamerica at Procter & Gamble. They discuss about habits and behavior of shoppers in Latam.
Mr. Moriana has been living in Panama for many years. He is a passionate reader of Neuroscience books, so he deeply knows how people make decisions when buying at the stores. Which segment of the population is growing faster? How do they buy? Where do they usually do it? What are the main drivers for them when shopping? He also gives us his vision of the commercial future of the countries in that region.
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