Omnicom's Jonathan Nelson on Agencies & AI

People vs Algorithms

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1+ y ago 1:14:25

MP3•خانه قسمت

Omnicom digital chief Jonathan Nelson joins the show to discuss why ad agencies, forever under threat, will adapt to AI. We go into Omnicom's purchase of Flywheel Digital, a software company for digital commerce -- a further sign that the next phase of what we used to call the internet will be defined by commerce rather than advertising.

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Topics:

00:00 Opening Banter and Warm-Up
00:31 Introduction to 'People vs. Algorithms' Podcast
01:33 The Future of Magazines and Ad Agencies in the AI Era
03:57 Navigating the Digital and Media Landscape: Insights and Anecdotes
22:04 Navigating Media, Identity, and the Outlaw Mentality
36:54 The Dawn of Digital Agencies and Banner Ads
39:21 Evolution of Advertising: From Novelty to Foundation
43:52 The Future of Advertising: AI, Ethics, and Consumer Impact
50:52 Navigating the Media Landscape: Relationships and Technology
55:15 The Role of Websites and Consumer Behavior Online
57:36 Reflections on Advertising, Technology, and Career Advice
01:09:04 Concluding Thoughts on AI, Ethics, and the Future of Advertising

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