For centuries, members of the B’doul Bedouin tribe lived in the caves around the ancient city of Petra, Jordan. Then, in the 1980s, the government forced the tribe to move in the name of preserving the geological site for tourists. But if the residents are forced to leave, and if their heritage has been permanently changed, then what exactly is being preserved? SHOW NOTES: Meet The Man Living in The Lost City Carved in Stone Jordan: Petra's tourism authority cracks down on Bedouin cave dwellers The tribes paying the brutal price of conservation “There is no future for Umm Sayhoun” Jordan’s Young Bedouins Are Documenting Their Traditions on TikTok Check out Sami's company Jordan Inspiration Tours Learn about your ad choices: dovetail.prx.org/ad-choices…
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محتوای ارائه شده توسط Nina L. Kovner. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Nina L. Kovner یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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Daily Deals
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Making Decisions and Creating Awesome Client Agreements
Manage episode 334239134 series 3046924
محتوای ارائه شده توسط Nina L. Kovner. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Nina L. Kovner یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
In this episode, Nina shares their frameworks for both decision making and creating awesome client agreements, two critically important tools for you to simplify your life as a leader and creative small business owner. The truth is you likely spend way too much time, energy, and stress not making decisions, avoiding problems, and feeling resentful when clients show up late, cancel at the last minute, or not show up at all. Clear, detailed agreements, along with a framework for making decisions and solving problems are your bestie. You can find the Decision Making Framework here and the Creating Awesome Client Agreement Framework here. You can find us on the web here and on the gram here. Thank you so much for listening.
117 قسمت
اشتراک گذاریManage episode 334239134 series 3046924
محتوای ارائه شده توسط Nina L. Kovner. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Nina L. Kovner یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
In this episode, Nina shares their frameworks for both decision making and creating awesome client agreements, two critically important tools for you to simplify your life as a leader and creative small business owner. The truth is you likely spend way too much time, energy, and stress not making decisions, avoiding problems, and feeling resentful when clients show up late, cancel at the last minute, or not show up at all. Clear, detailed agreements, along with a framework for making decisions and solving problems are your bestie. You can find the Decision Making Framework here and the Creating Awesome Client Agreement Framework here. You can find us on the web here and on the gram here. Thank you so much for listening.
117 قسمت
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
Originally aired January 31, 2024 In this episode, Nina shares some thoughts about the 'everyone is slow' narrative being shared on the salon industry socials. The fact is, not everyone is slow, busy, sad, happy, or anything. This is another example of black-and-white thinking, coupled with remembering the algorithms can be deceiving and distracting. Nina also shares insights on some key areas of your salon business to look at when things slow down and you don't know why, starting with having clarity around your salon brand story which is the foundation for every decision you make in your business. You can learn more about Creating Your Awesome Brand, a complete course for beauty pros here , and find Passion Squared on the socials here and the web here . You can find examples of post-experience salon client communications here . Thank you so much for listening, and if you know someone who needs to hear this episode, I'd be super grateful if you shared it with them. Thank you!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
Originally Aired May 1, 2024 In this episode, Nina revisits a conversation around our collective loss of perspective as an industry thanks to the algorithms on social media feeding into our fears and insecurities by amplifying the most enraging pieces of content. Remember, your content is your marketing, and what you choose to engage with online has a direct impact on your salon business and brand. And when you choose to engage, you are feeding these ridiculous narratives about our industry and causing harm to your nervous system, mental wellness, and salon business. Nina also shares a few tools to help you stay focused on what matters, and less on what doesn’t. You can find us on the web here , and on the socials here and here . You can listen to the 2024 The Year of Perspective for The Salon Industry here and the Instagram post mentioned here . You are so loved. Thank you so much for listening!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
Originally aired January 3, 2024 In this episode, Nina proclaims 2024 to be the year of perspective for the salon industry. One viral TiKTok or some comments from random strangers on the Internet is not fact, or truth. The algorithms are designed to feed off our enragement and discourse. Because of that, we are collectively losing perspective around how different salon businesses and models work, how salons make decisions aligned with their brands, and how salons grow. Whether it be overcorrecting and confusing healthy boundaries and walls, connecting the prices you charge and client feedback with your personal worth, tossing out the fundamentals of client retention and happiness, deciding salon business ownership wasn’t for you, having the best year ever, or the worst, we talk about it all to help you regain and retain perspective to have a more awesome, authentic and aligned with your brand year. You can find Passion Squared on the socials here and here , and on the web here . You can learn more about Creating Your Awesome Salon Brand here . Thank you so much for listening. Cheering you on, every day, always!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
In this episode, Nina shares a reminder that sometimes it's best to keep the snark in the group chat. Whether it's the latest Calico Hair trend, or things some salon clients do that give you the ick, you need to remember that your salon brand content is your marketing, and everything you post, share, like and comment on can be seen by your current salon clients and potential future clients. Jokes are fun, however, they do not always land well with salon clients, and could create a crack in the trust you've worked so hard to build with them in your salon, which can greatly diminish lifetime salon client value, the amount of happiness, joy, referrals, and revenue your clients bring you over the lifetime of your relationship. The blog from 2015 mentioned in this episode can be found here . You can find Passion Squared on the socials here , and the web here . Thank you so much for listening.…
In this super imperfect episode, Nina shares a raw and real look at finding a new rhythm after a big move to Park City, Utah. Whether it's pumping gas for the first time in six years, getting into someone else's black Subaru Outback, to working in a super rad coworking space after working from home for the last twelve years, there is nothing clean or perfect about learning new things and finding new rhythms. In fact, it most times is messy and frustrating, and also magical, and empowering. Whether it's change you hoped and prayed for or change that was forced upon you, change is inevitably hard. Our daily tools we use with our clients are; 1. Be where your feet are 2. Slow, steady and strategic 3. Pause, process, proceed If you have the means, please do whatever you can to support those who experienced devastation from the hurricanes. To support beauty professionals, consider donating to the Professional Beauty Association Disaster Relief Fund . Thank you for listening.…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
In this episode, we welcome a VERY special guest, David Thurston, owner of Butterfly Loft Salon and founder and CEO of Danger Jones. David shares his journey into the salon industry, his insightful and inspiring stories about taking risks, and how Butterfly Circus created a monumental shift in the salon industry, building community and the power of independent education. David also shares his recent ventures, including a music documentary and vision for the Danger Jones brand. David also reflects on the importance of personal branding and gives us a vulnerable, behind-the-scenes look at his current 100 videos in 100 days challenge, which ends up as a little therapy sesh for Nina lol. You can find David on the socials here , Alexis Thurston's TikTok here , and Danger Jones here and here . Thank you David for being our VERY special guest. We LOVE you!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
In this episode, Nina revisits 'your content is your marketing', emphasizing the importance of creating content that aligns with your specific salon brand and audience. There is a big difference between marketing for local salon clients versus marketing as industry influencers, and to be effective, content needs to be relatable and valuable to your specific audience to build trust, relationships, and ultimately, a local salon clientele. We also talk about the Olympics, duh, and how inspiring it is to see mental health at the forefront, thank you, Simone Biles! You can find Passion Squared on the web here , on the socials here , and learn more about A School here and the Creating Your Awesome Brand course here . Thank you for listening!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
1 Independent Stylist + Educator Insights: Amanda Harsche, Forma Collective Salon + Danger Jones 27:09
In this episode, we welcome Amanda Harsche, an independent stylist, educator, and content creator from Denver, Colorado to the pod. Amanda shares her journey to becoming a hairdresser, despite initial resistance from her parents, how she built a salon clientele in a small town, authenticity and simplicity in creating content, and her unwavering commitment to making hair education accessible to all. We talk about Amanda’s struggles with mental health, her incredible milestone of achieving six months of sobriety, the importance of self-care as a hairdresser, and the value of a strong support system. You can find Amanda on the socials here and at Forma Collective Salon here . Thank you Amanda for being our guest and sharing your insights, experiences, and wisdom. We LOVE you!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
In this episode, Nina dives into how salons can grow without depending solely on social media. We talk about the importance of understanding how different marketing strategies fit different types of businesses, like not confusing influencer and content creator marketing strategies with your local salon business marketing strategies. We discuss the fundamentals of new client engagement and existing client retention strategies, optimizing review and referral platforms, post-experience texts, email marketing, and local community engagement. Nina also underscores the need for consistency, time dedication, and moving through your fears to build a strong foundation, rooted in the fundamentals, grow your salon business, and feel more joy. YAY! You can learn more about A School here , and the Creating Your Awesome Brand Course here . Your ratings and reviews help this podcast become more discoverable to folks like you who find value in the episodes. We'd be so grateful if you took a moment to share your experience through a rating, review, or simply sharing this pod with your friends. Thank you so much for listening!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
In this episode, Nina welcomes back Brenda Amaral, owner of Gwen Mireille Salon & Spa in Raynham, Massachusetts, and founder of True Hair Education. Brenda shares her journey transitioning from booth renter to an employment-based salon owner, emphasizing the importance of overcoming fears and regrets. She speaks about her early challenges in leadership and the significance of having mentors. Our conversation dives into True Hair Education's mission of providing unbranded, fundamental hair color education to empower stylists to make more informed, confident decisions. Brenda also discusses the importance of self-care, healthy boundaries, and continuous learning in her professional journey. You can find Brenda and True Hair Education on the web here and on the socials here . Thank you Brenda for being our guest, we LOVE you!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
In this episode, Nina shares some thoughts about creative slumps in content creation including a process to work through your slump. We talk about the importance of genuine connections and the struggle with passive content consumption, the difference between creating content for marketing your business and influencers who create content as a business, and the need for a periodic reset to find inspiration, value, and back into your rhythm. We also touch on the importance of seeking context in the online space. You can find Passion Squared on the socials here and on the web here . Thank you for listening!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
In this episode, Nina welcomes Sean Paisant, Owner of Entrust Hair in Portland, Oregon, and seasoned haircutting educator. Sean shares his journey of building, leading, and growing Entrust Hair over the past 14 years, the origins of Entrust, the shift from an employment-based to a lease-based salon model, the importance of focusing on community and connection between clients and other hairdressers in the salon, and valuable insights into building a loyal clientele through offline word-of-mouth and elevated salon experiences. Sean also shares his view of some of the challenges and changes in the salon industry, the significance of having a routine, and finding his rhythm. You can find Sean on the socials here and Entrust Hair here . You can find Passion Squared on the socials here and on the web here . Thank you Sean for being our guest, and my awesome neighbor, we love you!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
Originally aired January, 31, 2024 In this episode, Nina shares some thoughts about the 'everyone is slow' narrative being shared on the salon industry socials. The fact is, not everyone is slow, busy, sad, happy, or anything. This is another example of black-and-white thinking, coupled with remembering the algorithms can be deceiving and distracting. Nina also shares insights on some key areas of your salon business to look at when things slow down and you don't know why starting with having clarity around your salon brand story which is the foundation for every decision you make in your business. You can learn more about Creating Your Awesome Brand, a complete course for beauty pros here , and find Passion Squared on the socials here and the web here . You can find examples of the post experience salon client communications here . Thank you so much for listening, and if you know someone who needs to hear this episode, I'd be super grateful if you shared it with them. Thank you!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
In this episode, Nina welcomes back Stacey Rackham, leader and owner of Mint Hair Crafting Salon in Ferndale, Michigan. They dive right into Stacey's new concept, Melt, which focuses on scalp care and head spa experiences inspired by Japanese wellness techniques. Stacey discusses her journey of creating the Melt head spa experience, the challenges faced, and the overwhelmingly positive feedback from salon guests and her team. We talk about how Mint Hair Crafting builds new guest relationships through staying active in local Facebook groups and events like her recent puppy yoga fundraiser, and how she continues to enhance the Mint Hair Crafting experience. We also discuss Stacey’s dedication to nurturing her salon guests and team, and yes, we also talk about our shared love for Taylor Swift. Lol. You can find Mint Hair Crafting on the socials here , on the web here , and find Stacey here . Thank you Stacey for being our guest. We love you!…
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PEOPLE PASSION PURPOSE podcast with host Nina L. Kovner
In this episode, Nina revisits the January 2024 episode on perspective for the salon industry, and reflects on significant global and consumer trends impacting the salon industry from 2023 to 2024, emphasizing the importance of providing care, building trust, and creating value for salon clients. We dive into topics ranging from customer psychology and economic factors to specific salon industry trends such as the skinification of hair. Nina highlights the need for businesses to adapt to consumer behaviors, improve salon client experiences, and stay focused on the fundamentals of growing your salon business, focusing on lifetime client value and the importance of clear communication and consistent experiences, online and off, and strategies to retain clients, manage prices, and realign business practices, concluding with advice on focusing on fundamental values and avoiding the distraction of online discourse. You can find Passion Squared on the socials here and here , on the web here, and Creating Your Awesome Brand, a complete course for beauty professionals here . Thank you so much for listening!…
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Daily Deals
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Player FM - برنامه پادکست
با برنامه Player FM !
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