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Building the business case for headless technology, with Booking.com’s Juliette Olah
Manage episode 363930206 series 3390060
محتوای ارائه شده توسط Varia Makagonova. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Varia Makagonova یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
When Juliette Olah joined Booking.com, she created a comprehensive editorial strategy - but that strategy needed a more robust content management technology behind it. In this episode, she takes us through how she built a business case for headless CMS, how she got the green light for it, and what the new technology will enable for the brand in the years to come.
Timestamps:
01:15 The state of content tech at Booking.com when Juliette started at the company
01:33 Juliette's vision for content technology at Booking.com
03:55 Why choose headless?
05:17 Building the business case for headless techology
07:00 Getting the green light
09:35 The importance of advocacy
10:42 What Juliette is most looking forward to becoming possible with the new headless CMS at Booking.com
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