097. Carol Timke on Revitalizing Horse Shows with the Midwest Cash Incentive Challenge

On The Rail

In this episode of the On The Rail podcast, we are joined by Carol Timke who discusses the Midwest Cash Incentive Challenge (MCIC) for Midwest horses, exhibitors, and owners.

Carol shares her extensive experience in the horse industry, talks about the objectives and origins of the MCIC, and highlights the unique aspects of this inclusive program.

The conversation covers various topics including the combination of different horse breeds in the MCIC, the importance of promoting non-pro and amateur participation, class offerings, and the role of sponsors in making the program a success. Carol also touches on the viability and expansion of the MCIC, the challenges encountered, and the rewarding process of creating a community-focused horse showing environment.

00:00 Welcome to the On the Rail Podcast

00:50 Meet Carol Timke: A Journey with Horses

02:33 Settling in Iowa: Career and Family Decisions

03:35 Introduction to the Midwest Cash Incentive Challenge

04:36 Combining Color Shows: A Collaborative Effort

08:49 Eligibility and Objectives of the MCIC

14:55 Stallion Program and Inclusivity

19:30 Class Offerings and Participation

23:38 Sponsorship and Community Support

26:46 Engaging Stallion Owners and Breeders

28:24 Sponsorship Strategies and Challenges

30:37 Class Structure and Entry Fees

33:04 APHA Chrome Cash and Additional Fees

35:34 Program Evolution and Future Opportunities

41:45 Community and Family Atmosphere at Shows

44:32 Sponsorship Details and Final Thoughts