Examining Strategy: Trish Gorman

On Principle

Our second season two bonus episode looks back at my conversation with Trish Gorman, a professor of practice in strategy at Olin Business School. We originally spoke for our first season two episode called “The $5 Million Mistake,” and at the time, Trish was deeply involved in planning Olin’s new online MBA program. Today, we’re revisiting her remarks about what business strategy means to her, how she thinks about it and how it informed her work on launching a new online MBA program.

CREDITS

This podcast is a production of Washington University in St. Louis’ Olin Business School. Contributors include:

• Katie Wools, Cathy Myrick, Judy Milanovits and Lesley Liesman, creative assistance
• Jill Young Miller, fact checking and creative assistance
• Hayden Molinarolo, original music and sound design
• Mike Martin Media, editing
• Sophia Passantino, social media
• Lexie O'Brien and Erik Buschardt, website support
• Paula Crews, creative vision and strategic support

Special thanks to Ray Irving and his team at WashU Olin’s Center for Digital Education, including our audio engineer, Austin Alred.