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Matt Smolin, Co-Founder & CEO of Hang, on the Future of NFT Based Loyalty Programs
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محتوای ارائه شده توسط Dylan Hattem. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Dylan Hattem یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Matt Smolin is an entrepreneur, and is currently a Co-Founder & CEO of Hang.
Hang, the first Web3-powered membership platform that supercharges loyalty and reinvents how brands interact with their customers. Hang’s membership platform offers brands an alternative path, a path to building long-lasting relationships with their customers in a more sustainable, economic, and modern way. That’s because membership programs built with Hang take advantage of two core features of NFTs that enable new paradigms in customer incentivization and engagement: liquidity & Interoperability.
Hang recently announce a $16M Series A round of financing led by Paradigm. As part of the round, they are also proud to be partnering with Tiger Global, Kevin Durant’s Thirty Five Ventures, Mr. Beast’s Night Ventures, Tiffany & Co.’s Alexandre Arnault, Green Bay Ventures, Shrug Capital, Good Friends (Founders of Warby Parker, Allbirds, and Harry’s), Alt & Lob’s CEO Leore Avidar, Roger Ehrenberg/Eberg Capital, Bomba’s CEO Dave Heath, Scott Belsky, Impatient Ventures, Red Sea Ventures, K5 Global, and several other amazing VCs and entrepreneurs.
In this episode, we cover:
- Pivoting a business during COVID
- How NFT loyalty best engages customers through interoperability, liquidity and incentives
- Using membership programs to lower CAC
- NFT-based brand memberships becoming one of the largest onramps into crypto
To follow Matt Smolin on Twitter, go here: https://twitter.com/estimatted
To follow Hang on Twitter, go here: https://twitter.com/hangxyz_
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