The Power of Engaging and Inspiring Audiences with Digital Signage with Jason Ault
Manage episode 403326520 series 3299978
Jason Ault is the Chief Operating Officer at Coffman Media, a company specializing in digital signage solutions that span across various countries and industries. With a deep background in driving digital innovation and operational excellence, Jason has played a pivotal role in expanding Coffman Media's global reach and enhancing their service portfolio. His fresh approach to the business has opened new opportunities, including strategic partnerships and cutting-edge technological advances within the company. In the latest episode of Mr. Biz Radio, Ken Wentworth invites returning guest Jason Ault, COO of Coffman Media, to explore the evolving landscape of digital signage and its growing relevance in the business world. Delve into the transformative influence of digital signage solutions on engaging audiences and enhancing workplace communication. The episode uncovers the potent combination of digital signage and robust company culture, spotlighting Coffman Media's experience with the Cardone Ventures program, tenX 360, and its impact on holistic business growth. The discussion also taps into the multitude of ways businesses are leveraging digital signage for operational efficiency and employee motivation. Discover the untapped potential these digital solutions hold for organizations aiming to thrive in a technology-centered future. Key Takeaways: - Digital signage is becoming an integral part of engaging, illuminating, and inspiring target audiences, with applications extending beyond mere advertisement to fostering company culture and communication. - Kaufman Media's partnership with tenX 360 points to a holistic approach to business management, emphasizing employee investment and aligning personal, professional, and financial goals. - Jason Alt's experience details a noticeable shift towards more face-to-face business engagements post-COVID, highlighting the value of personal connections in digital times. - The episode brings to light the critical importance of focusing on core business problems rather than symptoms, drawing parallels between strategic management and practical solutions offered by digital signage. - The gamification aspect of digital signage is showcased as a powerful tool to enhance productivity and create healthy competition among teams.
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