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Simon Andrews - The Power of... Big Tech
Manage episode 308211039 series 3010805
محتوای ارائه شده توسط Paul Armstrong. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Paul Armstrong یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Big platforms (Google, Apple, Facebook, Amazon) are taking over the world. Or are they? Simon Andrews is the man big firms trust to know which way the win in blowing. Not only does he have decades of relationships in the business, but he’s also paid to know by the likes of Google to Amazon, Nike to Telefonica. Simon writes the industry must-read newsletter on all things mobile called ‘Fix’ with a free version called ‘Lite’. Trust me, you’ll want to hear what he says is coming and subscribe. Listen in to find out what the big platforms don’t want you to know about what they are getting up to and where the power really lies.
ABOUT SIMON (@simonbigpicture)
Simon is a ‘Northstar’ when I comes to navigating how the big platforms and the media world collide, repel and snuggle up each other. Running ‘addictive!’, the full service mobile agency, since 2010, Simon and the team offer everything needed to develop effective marketing campaigns that have mobile at their heart - strategy, creative, app & mobile site development and media. Currently focusing on building up his incredible newsletter, ‘Fix’, Simon is building a publishing empire that’s fast becoming a staple read for top social media execs to VCs around the world. Sign up for Fix Insider at addictivelondon.com.
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