198 Brand Chooses You with Phil Treadwell

Mortgage Marketing Expert

In this episode, MME host Phil Treadwell talks about the difference with Marketing & Brand, how increase your lead generation and lead conversion numbers, as well as using Motivation & Drive to make progress in today's market environment. He also talks about how to balance your outbound lead gen activities, with attraction marketing efforts, all while continuing to build your personal brand and network.

Episode Breakdown:

00:20 – Intro

01:00 – FREE workshop invite

03:31 – We choose marketing, brand chooses us

05:59 – You can’t have a relationship with a company

08:18 – Personal Brand vs. Company Brand

10:21 – People pay for solutions to their problems

13:50 – Increase referrals with social proof

15:57 – You must be RELEVANT

16:29 – Adding Lead Gen to Attraction Marketing

18:30 – Your Net Worth is tied to your Network

22:07 – Motivation vs. Drive

25:05 – Change your perspective about circumstances

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