Does it take 10,000 litres of water to make a pair of jeans?

More or Less: Behind the Stats

Various claims have been made about how much water is used in the production of a pair of jeans, that cornerstone of casual clothing. With growing worries over the environmental impact of denim production, More or Less decided to investigate - with the help of journalist and researcher Elizabeth L. Cline who has written extensively on sustainability and the fashion industry. This programme was first broadcast in July 2022. Presenter: Tim Harford Producers: Lizzy McNeill, Jon Bithrey Programme Coordinator: Brenda Brown Sound engineer: Neil Churchill Editor: Richard Vadon (A worker sews blue jeans in a textile company in Xintang, China, dubbed the 'denim jeans capital of the world'. Photo: Lucas Schifres/Getty images)