Choosing Between SEO vs. PPC for Your Business (What to Use & When)

Media Tech Brief By HackerNoon

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Discover the differences between SEO and PPC, and learn when to use each strategy to maximize your business's online visibility and success.
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SEO is the art of climbing the search engine ranks without paying a dime per click. PPC is a model where advertisers bid on keywords and pay a fee each time their ad is clicked. This blog is your trusty map, helping you choose the perfect path for your business.