Don’t Be Afraid of Email Marketing (Anymore)

Master The Inbox

Welcome to the first episode of Master the Inbox!
I'm Monica Badiu, your host, and in this podcast, I'm all about helping course creators, coaches, and consultants use email marketing in a way that's neither pushy nor spammy.
So, we all have this idea about email marketing, right?
Mostly from those not-so-great emails cluttering up our inboxes.
But what if I told you there's a whole other way to approach this? A way that feels genuine, engaging, and, dare I say, fun?
In this episode, we're breaking down how to write emails that get opened, read, and acted upon. I share insights from my own journey, stories from those who've mastered the art, and simple tweaks you can make today to improve your email strategy.
And yes, we tackle those fears of sounding too salesy head-on. Because, let's be honest, nobody wants to be that person.
So, are you ready to start crafting messages that truly resonate with your audience? I thought so!
Let's jump in and transform your approach to email marketing. Hit play and let's get this show on the road!
Specifically, this episode highlights the following themes:

• Challenges and fears associated with email marketing
• Shifting from transactional to relational email marketing
• Pitfalls to avoid and tips for creating engaging emails

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Hi. And welcome. My name is Monica Badiu. I am a marketing consultant turned conversion copywriter and coach. I help online course creators and info product businesses sell more through persuasive, non-spammy, no fluff copywriting.
I teach about copywriting, digital marketing, and conversion strategies tested in my businesses and with my clients.
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Other links:

• Get to know more about Monica Badiu: https://www.linkedin.com/in/monicabadiu
• Visit Monica’s website: https://www.monicabadiu.com
• Get assistance with your copywriting by scheduling a free discovery call: https://www.monicabadiu.com/contact
• Check out Monica's articles on Medium: https://medium.com/@itsmonicabadiu
• Learn more about running successful email promos:

Hi. And welcome.
My name is Monica Badiu. I am a marketing consultant turned conversion copywriter and copy coach. I help online course creators and info product businesses sell more through persuasive, non-spammy, no fluff copywriting.

I teach about copywriting, digital marketing, and conversion strategies tested in my businesses and with my clients.

Other links:

• Get to know more about Monica Badiu: https://www.linkedin.com/in/monicabadiu
• Visit Monica’s website: https://www.monicabadiu.com
• Listen more Master the Inbox episodes: https://www.monicabadiu.com/master-the-inbox-podcast/
• Get your Black Friday resources: https://www.monicabadiu.com/black-friday-resources/
• Read Monica’s blogs: https://www.monicabadiu.com/blog
• Get your freebies: https://www.monicabadiu.com/freebie
• Get assistance with your copywriting by scheduling a free discovery call: https://www.monicabadiu.com/contact
• Learn more about running successful em...

فصل ها

1. Introduction (00:00:00)

2. Email marketing can be effective and authentic (00:05:33)

3. Email marketing hates over-emphasizing numbers, not people (00:07:41)

4. Email marketing is about caring and inspiring (00:11:36)

5. Optimize email marketing for authentic, valuable impact (00:14:17)