Making Your Creative Agency Attractive for Acquisition

Marketing School - Digital Marketing and Online Marketing Tips

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Explore the current market for buying and selling businesses, the importance of monthly recurring revenue (MRR) and contracts, the value of having a business that can operate without the owner, and the role of brokers in the acquisition process.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

• (00:00) Introduction to the Coaching Call
• (00:27) Understanding the Inbound Interest to Buy a Company
• (01:52) Making a Company More Appealing for Potential Buyers
• (03:17) The Importance of Monthly Recurring Revenue (MRR) and Contracts
• (04:40) Building a Business that Can Operate Without the Owner
• (06:08) Navigating the Role of Brokers in the Acquisition Process

Go to https://www.marketingschool.io to learn more!

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Connect with Us:

• Single Grain << Eric’s ad agency
• NP Digital << Neil’s ad agency
• X @neilpatel
• X @ericosiu