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Exploring Retention Marketing Strategies with Wiehan Britz
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محتوای ارائه شده توسط Colby Flood. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Colby Flood یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
In this episode of Marketing Mindset, Colby talks to Magnet Monster CEO Wiehan Britz about email marketing strategies for eCommerce brands, gaining UGC from customers, and more.
Focusing on retention and driving growth, they discuss how different marketing tools and techniques can be adapted to suit businesses at various revenue stages—from startups to large enterprises. Wiehan discusses the strategic use of data to personalize marketing efforts, the integration of traditional marketing methods like direct mail alongside digital strategies, and the critical role of user-generated content in building trust and authenticity.
Tune in for tips on leveraging subscription models and loyalty programs to enhance customer retention, email list segmentation strategies, and more.
Connect with Colby on LinkedIn: https://www.linkedin.com/in/colby-flood/
Learn about our marketing agency: https://www.brighterclick.com/
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