Web3: ¿Bubble or The Future of Innovation? A Penguin Answers

Marketing Meets Web3 by Step3

Ever wondered about the incredible journey of a near-abandoned NFT collection to a rising star in the retail world? We’re talking about Pudgy Penguins, now under the aegis of new owner, Lukanets, and soon to be found in 2,000 Walmart retail locations across the USA! This episode explores the fascinating revival story of Pudgy Penguins, and the controversial deal with Walmart. But that's not all, these aren't just ordinary toys, they carry a QR code that unlocks digital traits from other NFT collections, creating an enchanting blend of the physical and digital worlds.
Are NFTs just another bubble in the vast ocean of technology or do they hold the future of innovation in their hands? There's a hot debate brewing! We're here to take you on a journey through the world of NFTs, exploring the contrasting views of the skeptics and optimists. From discussing the cyclical nature of technology to the potential of NFTs as a revenue lifeline for creators in our unpredictable economy, this episode has it all. And then there's the big question of a centralized platform showing interest in technology that supports decentralization - we dive into that too!
The world of the internet is evolving, and brands are aligning themselves with this change, integrating Web3 into their strategies. Picture this - a "Web3 mullet" where the front-end remains familiar to users while the back-end introduces them to Web3. The possibilities are immense. From a future of interconnected digital experiences where NFTs could link different metaverses to brands positioning themselves for this shift. As we journey towards a Web3 world, it feels like we're part of a crossover movie, eagerly waiting for the next scene. Join us as we envision the future of the internet in this exciting episode.
You can follow Nick Casares on Twitter
Today's News:
Pudgy Toys, with Pudgy World, are now available in 2,000 Walmarts in the USA
Head of Instagram: “I’m Still Bullish on NFTs”
Macy’s Steps Into the Metaverse With New Digital Fashion Platform

This content is for informational purposes only.
Do check our sponsor Step3 if you want to learn more about how Web3 can help companies create better communities for their users.

فصل ها

1. Padji Penguins NFT Toys on the Rise (00:00:00)

2. The Future of NFTs and Web3 (00:13:31)

3. Web 3 Strategies and NFT Integration (00:28:09)

4. Brands Aligning With Web 3 Integration (00:32:29)