Shaking Up Adtech with Judy Shapiro's Unfiltered Wisdom #madwomen #adtech #marketingstrategy

Marketing, Media & Adtech

In this episode of The ADOTAT Show, we're diving headfirst into the adtech jungle with none other than Judy Shapiro in this episode of the #madwomen series. If you’re ready to peel back the slick veneer of marketing and advertising to see the gritty underbelly—where cookies, privacy, and agency shenanigans collide—this episode is your golden ticket. Judy doesn’t sugarcoat a thing as she skewers the adtech world’s obsession with surveillance and scale, exposing how these outdated practices are not just bad for business, but a full-on trainwreck for both consumers and brands.

Judy’s no-nonsense take on the murky depths of digital marketing is the wake-up call the industry needs. She’s here to pull back the curtain on the cookie debacle, laying out who’s really benefiting from this data-grab free-for-all. And trust me, she’s not just here to rant—Judy’s got a toolkit of actionable advice, daring agencies and marketers to ditch the shady tactics and step into a more ethical future for adtech.

So if you’re over the buzzword bingo and ready for some unfiltered truth about where adtech is headed, privacy pitfalls, and the role cookies should—or shouldn’t—play in our digital world, this episode is your must-listen. Judy Shapiro is flipping the script, challenging the status quo, and guiding us through the chaotic maze of modern advertising with brains and backbone. This is The ADOTAT Show, where we tackle the big issues in tech, marketing, and advertising—no fluff, just the real deal.