Jesse Redniss of Qonsent: Privacy, Pixels and Potions. How to Win Friends and Influence Privacy.

Marketing, Media & Adtech

🚀 Buckle up, digital adventurers, and welcome aboard our latest exploration into the ever-evolving realms of advertising, technology, and consumer privacy! Today, we're going beyond the buzzwords and diving headfirst into the heart of innovation with Jesse Redness, the visionary force reshaping the concept of consent in our digital world. As we navigate through his journey, from the glitzy heights of Emmy-nominated projects at NBC Universal to his groundbreaking work at Consent, we uncover the tumultuous ups and downs that have marked his career in 2023 and his rebound in recent months.

🧭 In this episode, Jesse opens up about the rollercoaster ride of ad tech—a sector where rapid innovation is as essential as it is relentless. The industry’s fast pace can often feel like a wild ride, marked by sudden drops and exhilarating highs. Jesse shares his firsthand experiences of the challenges that came with the past year and how, despite the turbulence, the climb back to the top has been fulfilling and ripe with opportunities for growth and advancement.

🌟 Join us as we peel back the layers of Jesse's professional path and insights. From navigating significant downturns to scaling new heights, his story is not just about personal resilience but also about strategic foresight in harnessing technology to enhance human connections. His journey is a powerful testament to the potential of innovation in the face of adversity and a preview of the strategic moves shaping the future of digital engagement and privacy.

🔮 Episode Highlights:

Jesse's transition from Emmy-nominated projects at NBC Universal to pioneering digital privacy at Consent.

The Eureka moments and strategic shifts in the evolving landscape of data privacy.

Insights into consumer-centric strategies and the creation of immersive, interactive media experiences.

Future predictions for ad tech and the critical role of consumer consent in the age of AI.

🧙‍♂️ Featuring:

Jesse Redness, the wizard of ad tech, who’s transforming how we think about consent and privacy, and Pesach Lattin, your favorite host, steering the conversation like a ship through digital storms!

🔗 In This Episode:

The Wizard's Journey: From the ups and downs of 2023 to the recent ascents in ad tech.

Secret Sauce: Unveiling the strategies behind relentless innovation and maintaining creative energy.

Privacy Made Sexy: How Consent is pioneering user-centric data privacy that’s actually appealing.

Facing the Giants: Overcoming industry skepticism and the pivotal moments that shaped Jesse’s leadership style.

🎤 Call to Action:

Got thoughts on today’s topics or questions for Jesse? Drop us a comment below! Don’t forget to like, subscribe, and hit the bell icon to stay updated on all our future episodes!