All the questions around email marketing

Marketing Espresso

Whenever I ask for questions for the poddy Email Marketing questions come at me the most... so lets talk email marketing - I know there's been a few eps on it, but to save you scrolling and because in the past three years there's been shifts, lets talk about it again.
I'm covering:

• What content should be included in EDMs, emphasising making them client-focused and personal.
• The ideal frequency for sending EDMs, advocating for a balance between not spamming and maintaining regular touchpoints.
• Plus insights on how to achieve high open rates by crafting engaging and relevant subject lines, and provides tips on avoiding spam filters.

This episode is full of practical advice!

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This podcast has been produced and edited by Snappystreet Creative