EPISODE 203- Marketing for Good: United Nations WFP Head of Innovation Accelerator Bernhard Kowatsch on How Big Data and Startups Are Tackling Hunger

Marketer of the Month

Bernhard Kowatsch is the Head of the Innovation Accelerator at the UN World Food Programme, a Social Entrepreneur, an ex-BCG consultant, and a TED speaker. He founded the WFP Innovation Accelerator in 2015, leading it to become the world's largest social impact startup accelerator. He holds a degree from HEC Paris and is a recognized thought leader in social impact innovation and technology.

On The Menu:

1. Changing perceptions on innovation's role in solving global challenges.

2. Encouraging risk-taking and collaborative problem-solving within the organization.

3. Strategies for attracting partners, funders, and innovators.

4. Effective storytelling and personal marketing for social impact entrepreneurs.

5. Importance of mentorship and peer support in overcoming startup challenges.

6. Trends towards more professional and impactful philanthropic investments.

7. Selection criteria and goals for impactful solutions in humanitarian issues.

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Happy creating!

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